The dream of becoming a freelance writer is appealing to many, offering the freedom to work from anywhere, the flexibility to set your own schedule, and the potential to earn a living doing something you love. But how do you actually get started to become a freelance writer?

Whether you’re new to the writing world or transitioning from another career and thinking about how to become a freelance writer, this guide will walk you through the steps to establish yourself as a freelance writer and start building a successful business.

How to Become a Freelance Writer?

Follow this guide that includes the best freelance writing tips if you want to have a long career as a freelance writer.

1. Leverage all previous writing experience.

You might be surprised at how much writing experience you already have. Think about the professional emails you’ve written—these are examples of copywriting. Perhaps you’ve written reports, proposals, or presentations at your current job; these can also demonstrate your writing skills. Even if you’ve only dabbled in blogging or social media, these experiences can serve as valuable portfolio pieces.

Take a moment to reflect on your past work. Do you have any writing samples from college or past jobs? Even if they weren’t created with a writing career in mind, they can still showcase your abilities. Scrutinize these pieces and see if they could be polished and included in your portfolio. If you don’t have any samples you’re proud of, consider offering your writing services to a friend or family member who owns a small business. This can help you build up your portfolio with real-world examples, even if you’re working at a lower rate initially.

2. Tell everyone you’re a freelance writer.

One of the most important steps in becoming a successful freelance writer is letting the world know you’re available for hire. Start by emailing friends, family, and former colleagues to let them know you’re freelancing and that you’d be happy to offer your writing services. This can be a powerful way to get your first few clients and build momentum. It’s also a great avenue to explore for how to find freelance writing jobs.

Your network is one of your greatest assets, especially when you’re just starting out. People are more likely to hire someone they know or who comes recommended by a friend. Don’t be shy about promoting your new venture on social media as well. Post about your services on LinkedIn, Facebook, and Twitter, and encourage your connections to spread the word.

3. Update your LinkedIn profile.

LinkedIn is a powerful platform for freelancers, and having a well-crafted profile is essential. Start by updating your headline to include the words “freelance writer.” This will help potential clients find you when they search for writers in their network. Your summary should be compelling and keyword-rich, highlighting your skills, experience, and the types of writing you specialize in.

Don’t forget to add a high-quality photo that shows your face—selfies taken in your car or bathroom won’t cut it. Your profile photo is often the first impression potential clients will have of you, so make sure it’s professional. If you’re unsure what to include in your summary, look at the profiles of other successful freelance writers and see how they present themselves.

4. Launch your freelance writer website.

Having your own website is crucial for establishing your freelance writing business. It serves as your online portfolio, a place where potential clients can see your work, learn more about you, and contact you easily. If you don’t already have a website, start with a simple, barebones site that includes your best work, an “About Me” page, and a contact form.

Platforms like WordPress and SquareSpace make it easy to create a professional-looking website, even if you don’t have any web design experience. As your business grows, you can always expand your website, but in the beginning, focus on getting something up and running.

5. Write a memorable About Me” page

Your “About Me” page is an opportunity to showcase your personality and writing style. While it’s important to come across as professional, don’t be afraid to inject some of your own voice into the copy. Potential clients want to work with someone who is not only talented but also enjoyable to collaborate with.

In your “About Me” page, include a brief overview of your background, your writing experience, and what makes you unique as a writer. You might also want to share a personal story or anecdote that illustrates your passion for writing. The goal is to create a connection with your audience and convince them that you’re the right writer for their project.

Add personality into the description so potential clients get a better feel for who “you” are.

6. Decide on the type of writing you want to do.

Freelance writing is a broad field with many different niches. Before you start pitching clients, it’s important to decide what type of writing you want to focus on. Are you interested in blogging, copywriting, technical writing, or perhaps ghostwriting? 

Do you want to write for magazines, websites, or businesses? The more specific you can be, the easier it will be to target potential clients and build a portfolio in your chosen niche.

Take some time to brainstorm your interests and skills. What topics are you passionate about? What kind of writing do you enjoy doing? Creating a list of your interests and expertise can help you narrow down your focus and start seeking out opportunities in those areas.

Make sure it’s clear on your website which type of freelance writing you offer and excel in.

7. Research potential clients and markets

Once you’ve decided on the type of writing you want to do and started building your freelance portfolio, it’s time to research potential clients and markets as part of the exercise on how to get freelance writing work. This involves identifying the publications, websites, and businesses that align with your interests and skills.

Spend some time reading the publications you want to write for and familiarizing yourself with their style, tone, and audience.

If you’re interested in content marketing and working with specific brands or types of brands in particular freelance niches, research companies that are known for their content strategies and see if they hire freelance writers. 

LinkedIn can be a valuable resource for finding potential clients. Look for companies that are active in your niche and connect with their content managers or marketing directors. Building relationships with these key players can open the door to future freelance opportunities.

8 Stay Organized and Manage Your Time

As a freelance writer, you’ll likely be juggling multiple projects at once. Staying organized and managing your time effectively is crucial to your success. Use tools like Google Calendar or project management apps to keep track of deadlines, appointments, and client communications.

Create a daily task list to help you stay focused and prioritize your work. It can also be helpful to set aside specific blocks of time for tasks like pitching, writing, and administrative work. The more organized you are, the more productive you’ll be, and the easier it will be to manage a growing freelance business.

9. Keep learning skills and taking classes

The writing industry is constantly evolving, and as a freelance writer, it’s important to stay up-to-date with trends and continue improving your skills. Invest in your professional development by taking writing courses, attending workshops, or reading industry blogs.

Your clients will want to know if you understand some generative AI technology, if you can produce a newsletter in their platform, if you feel comportable working in common apps for freelancers – like Asana, Figma, and Basecamp.

The more you learn, the more valuable you’ll become to your clients, and the easier it will be to command higher rates and nab retainer contacts.

Always Be Learning as a Freelance Writer

As many of us explored how to become a freelance writer, we’ve acquired various skills along the way. That’s what you’ll do as well on your journey to being a professional freelance writer. Whether you want to become a freelance writer as a side hustle or quit your job and explore full-time freelance writing, the freelance writing tips above can help you do just that. Have patience with yourself and the process and you’ll be on your way to earning freelance writing money in no time.

Author

Denise Cullen is a Brisbane, Queensland, Australia-based freelance writer and educator who focuses on travel, food, health, and true crime. Her work has appeared in Australian Geographic, The Australian (Travel + Luxury), Cosmos, Hemispheres, The Guardian, Narratively, and more. Denise lives with her husband, two children and a pair of Australian Cattle Dogs on the edge of the wilderness that is Brisbane’s D'Aguilar National Park.

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