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I ran into my old journalism lecturer at a social function recently. When I mentioned I was freelance writing, he asked, “Is that a polite way of saying you’re between jobs?’” If so, I responded, it means I’ve been ‘between jobs’ for more than 20 years now as I’ve added to my freelance skills.

I earn a living freelancing and freelance writing isn’t even one of the highest-paying freelance skills of 2024. (BTW, here are the highest-paying freelance writing writing skills to know in 2024.)

Freelancing—in a whole range of fields beyond writing—is no longer just an alternative career path.

Thanks to technological advancements, changing work preferences, and the global shift toward remote work post-pandemic, freelancing is now a legitimate mainstream option offering significant earning potential, flexibility, and opportunity.

In 2020, the cross-border money transfer service Payoneer surveyed 7,000 freelancers from more than 150 countries and found that the worldwide average rate charged by freelancers was $21, higher than the $19 average rate from two years earlier.

Those don’t sound like the sort of dollars that would entice anyone to quit their day job.

But such a figure vastly under-represents the pay packets earned by people who are working at the upper echelons of the pay scale. In order to reach that status, you need to adopt some high-paying skills for freelancers.

Whether you’re a seasoned freelancer, or a beginner freelancer new to the freelance market, focussing on in-demand skills such as mobile app development, AI development, customer relationship management (CRM), website development, or social media content creation, can open doors to top-paying projects.

Platforms like Upwork, Fiverr, and Toptal also provide the infrastructure to connect with clients and manage freelance work efficiently, paving the path toward success in the freelance economy as you add on the skills of a freelancer clients want. (Here’s how to snag a download of 50 freelance sites that list freelance jobs.)

There are diverse opportunities available for professionals navigating the evolving landscape of work, says Matti Yahav, Chief Marketing Officer at Fiverr.

“By aligning (with) these burgeoning industries and cultivating in-demand skills, aspiring individuals can unlock pathways to financial success and professional fulfillment,” Yahav says.

The 5 highest-paying freelance skills for 2025

When you’re ready to carve out your career at the more lucrative end of the freelance market, it’s well worth boning up on the following skills as well as the highest-paying freelance writing skills.

Best freelancing skills: Mobile app development

Mobile app development is one of the skills of a freelancer that involves creating software applications that run on mobile devices such as smartphones and tablets. They’re typically developed for platforms like iOS (Apple) and Android (Google). Mobile app development is one of the high-demand freelance skills. Mobile app developers need a strong grounding in programming languages and development tools and frameworks. Though many gain this knowledge through a computer science degree, self-taught developers can also succeed.

The Business of Apps says about 27 million developers were building for mobile in 2022, pointing out that software for mobile “permeates every business vertical on the planet”. That means the desktop or mobile app software developer profession has seen its popularity skyrocketing—which is why you might want to add it to your list of freelancing skills. While the Business of Apps notes that independent mobile app developers earn about $1500 a month on average, there are ‘Pro’ developers on Fiverr charging more than $6000 per project. Highly experienced developers and those in major tech hubs can potentially earn more.

Best freelancing skills: AI Development

If Netflix, Amazon, or Spotify has ever suggested the perfect movie, book, or song, you’ve seen the work of an AI developer in motion. Developing recommendation algorithms that analyze user preferences and behavior to highlight related content, products,or services, is just one task attributed to the burgeoning field of AI development.

More broadly, The Code Institute says AI developers “design, develop, and deploy AI-powered solutions.” They create algorithms and systems that allow machines to perform tasks that would otherwise require human input and intelligence as a freelancer skill. AI developers work on machine learning models, neural networks, natural language processing (NLP), data analysis, and computer vision. Their skills are useful in a wide range of fields, including healthcare (medical imaging and diagnostics) and finance (fraud detection and credit scoring).

You’ll need a sound background in mathematics, along with proficiency in programming languages to secure a gig as an AI developer, but the financial rewards are among the highest in the tech industry. The Bureau of Labor Statistics says the median salary in 2023 was $145,080 per year. Not too shabby!

The surge in demand for AI services underscores the growing importance of technology-driven solutions across sectors, says Yahav. “With searches for ‘AI influencer’ skyrocketing by 63.05% and inquiries for ‘AI SaaS’ experiencing a staggering 14.61% increase, it’s evident that businesses are keen to harness the power of AI to drive innovation and growth,” he says.

Zendesk says that more than nine in ten companies now use customer relationship management (CRM) software, making this another high-demand area to pursue for a freelancing skill. CRM developers are professionals with programming and coding expertise who gather customer information for companies to help them track, store and organize customer data, according to Career Karma. CRM tools also assist companies in streamlining the sales process, finding new leads, boosting profitability, and strengthening brand loyalty.

Best freelancing skills: CRM Management

As the eCommerce sector continues its robust expansion, Shopify is emerging as a favored platform for small businesses, Yahav says. “Freelancers proficient in Shopify design and marketing are well-positioned to capitalize on this trend, with earning potential reaching up to $3,000 per project,” he says. A combination of programming, social skills, and problem-solving freelancer skills are required to earn the big bucks. Discover CRM software that’s on our list of best apps for writers.

Best freelancing skills: Website development

There are a staggering 1.11 billion websites in the world, with three new websites built every second, according to Forbes Advisor. Website developers are the people charged with the responsibility of creating and maintaining these sites, and ensuring they attract attention amid the noise.  Website developers might focus on the front-end (user-facing) side of the equation, while back-end developers make websites functional and secure, ComputerScience.org notes. Full-stack developers handle the entire web development process. These aren’t necessarily easy skills to develop but they are worthy best freelancing skills to learn for staying power in this field.

The numbers give some sense of the possibilities for professionals in this field. The US Bureau of Labor Statistics says that overall employment of web developers and digital designers is set to grow 16 percent from 2022 to 2032, which is much faster than the average for all occupations. The median pay is $92,750 per year, though Pro web designers on Fiverr are charging around the $15,000 market for a single premium project. (BTW, how much can you make on fiverr per month?)

As with the other inclusions on this list, it’s important to master different programming languages and tools, such as HTML, CSS, JavaScript, Python and Ruby. Some develop these high-paying skills for freelancers via college and university education classes while others pick them up through online courses and coding bootcamps.

Here are some freelance skills business owner Diana Kelly Levey learned with a freelance side hustle.

Best freelancing skills: Social media content creation

The creator economy is massive. Linktree’s 2022 Creator Report revealed that there are around 200 million social media content creators, defined as “individuals who use their influence, creativity, or skills to aggregate and monetize their audience.” While most only start earning at the six-and-a-half-month’s mark, 1 in 10 influencers earn more than $100,000 per year, while the top three percent are generating more than half a million a year. This seems to settle the argument over whether content creation is a “real job.” (Time for your parents to stop rolling their eyes at it!)

While many universities offer courses (variously titled content and social media marketing, content creation, digital media, and the like), it’s also possible to learn ‘on the job,’ with lots of resources publicly available. According to Fiverr, searches for ‘social media content creator’ are up 58%, suggesting that this is an important area to watch.

“Businesses are actively seeking skilled freelancers to bolster their social media presence,” Yahav says. “Roles such as SEO backlinks, Google Ads campaigns, and social media content creation are in high demand, offering earning ranges of up to $2,000 per project.”

Whether you’re a seasoned long-term freelance pro or a newbie, focusing on in-demand skills such as mobile app development, AI development, CRM management, website development, and social media content creation can help carve out your corner in a bustling marketplace. Companies are willing to pay and that’s why these are some of the highest-paying freelance skills you should know in order to make good money as a freelancer.

Frequently asked questions about the highest-paying freelance skills

Here are common freelance skills questions asked and answered about high-demand freelance skills:

How do I get my first freelance job in these high-paying fields?

Getting your first freelance gig might be the hardest part of the process. Gaining qualifications is helpful but, in some of these areas, optional. When you feel you’re good to go, focus on building a freelance portfolio which will showcase your skills with sample projects, open-source contributions, or case studies that showcase your know-how.

While you might not rely completely on platforms like Upwork, Fiverr, and Toptal, creating profiles with these sites might serve to ‘turn on the tap’ and thus ensure a steady flow of clients. (Is Fiverr worth it?) Network and seek referrals by joining professional communities, attending industry events, and connecting with peers and potential clients on LinkedIn. Word-of-mouth referrals can also be a great way to land your first gig.

What are some of the freelance challenges faced in these high-paying fields?

The best freelancing skills are important to have in your freelance toolkit. But, high-earning freelancers still face a range of obstacles. Here are a few freelance challenges:

  • Staying current with technology is crucial, making continuous learning through online courses, webinars and subscriptions to industry publications essential.
  • Managing client expectations requires clear and frequent communication in the form of regular updates (and usually a bit of problem-solving). Ensuring you have a thorough understanding of requirements before starting a project is also important.  These are the top questions to ask freelance clients.
  • Balancing multiple projects can test the best of us, making effective time management and organizational skills essential. Many successful freelancers use project management tools like Trello or Asana to keep track of deadlines and deliverables.

How can I ensure my freelance rates are competitive yet fair for these high-paying freelance skills?

Setting competitive yet fair rates involves knowing your worth, while keeping one eye on the market. Use platforms like Upwork, Fiverr, and Glassdoor, or check online forums, to research the going rates. Consider your experience and skill level by factoring in your expertise, years of experience, and the complexity of the projects you handle. Soon you’ll be earning $100 an hour—or more—freelancing.

You’re a specialist with advanced skills? You can – and should – charge higher rates. Also, just as hotels and airlines do, adjust your rates based on demand. If you find yourself consistently booked out, or receiving more referrals than you can handle, it might be time to raise your rates as a demand management strategy.

Finally, don’t forget to account for overheads and expenses in these skills for freelancer rates. Overlooking these costs of freelancing can put a real crimp in your take-home pay.


As the gig economy continues to gather pace, so too do the opportunities to secure higher-paying freelance writing assignments. But no two scribes are the same. Some seem to scrape by, barely making ends meet (believe me, I’ve been there). Others, on the other hand, take home six-figure freelancer sums.

The difference usually doesn’t always boil down to skill, talent, or education, or even how busy, lucky, or well-connected you are. Rather, your earning potential as a freelance writer is directly related to the types of work you’re willing to take on. Still, you probably want to know the highest-paying freelance writing skills to help you get the most earning potential for your time.

There are some sexy freelance niche subjects, like travel, which seemingly everyone (including me) wants to write about. This has led to a saturated market in which competition naturally keeps the prices down and those who persist (like me) must lump it. Travel might even be one of the places beginner freelancers seek out when asking “how do I find my first freelance writing job?

Then there are other areas where advancements in AI-driven writing tools are radically reshaping the landscape. For example, the Associated Press uses AI to automate some corporate earnings and sports stories, freeing up its reporters for ‘higher-impact work’. That sounds like a good thing, but it also means that generalists and those with only basic writing skills will need to up their game.

Broadening and deepening your freelance writing skills by dipping your toe in the waters below is one way to rake in more moolah.

The Highest-Paying Freelance Writing Skills of 2024

When you’re ready to level up your freelance writing know-how and hone your skills, look to these types of writing.

1. Technical writing

If you’ve ever struggled with a software installation guide, trawled through an annual report, or tried to make sense of the user’s manual for your new washing machine, you’ll quickly appreciate why skilled technical writers are in such demand. Technical writing aims to break down specialist or complicated subjects in a way that everyday consumers of their product or service can understand.

Instruction manuals, how-to guides, and other supporting information are a technical writer’s bread and butter. The US Bureau of Labor Statistics says employment of technical writers is projected to grow 7% from 2022 to 2032, faster than the average for all occupations. According to Upwork, technical writers can earn as much as $125 per hour. (BTW, how do you set an hourly rate for freelancers?)

Some potential technical writers worry that the detailed knowledge required to succeed in this field is beyond them; however, one technical writer contributing to one public forum identified that you don’t need higher education as much as a willingness to learn fast on the job. Others noted that six-figure salaries were the norm rather than the exception.

2. UX writing

Could this be one of the best high-paying freelance writing skills to learn? Maybe! UX writers can also assist clients with their websites – from plotting the path a user would take to reach conversion, such as signing up for a newsletter, or making a purchase. UX writers may plan the website’s structure to ensure smooth navigation, write targeted content for landing pages, design compelling calls to action, and ensure the website is well well-optimized for mobile devices.

Like technical writing, user experience (UX) writing shares the goal of making information accessible and user-friendly. It also requires a high level of know-how. But instead of creating documentation, user manuals, or the like, UX writers guide users gently by the hand through different digital interfaces. Think of the screen of your mobile phone or laptop, the buttons you click on an app, or the voice you hear when you’re talking to Amazon’s Alexa, according to the UX Content Collective.

UX writers’ work is designed to create a seamless user journey, reducing the friction points that lead frustrated users to abandon their (virtual) shopping carts or click the ‘close screen’ button. So UX writers who are doing their job well will be, essentially, invisible.

The field is relatively new, with a look at Google Trends revealing that ‘UX writing’ didn’t start to take off as a term until 2018. But growth in the field will continue to ‘boom’, according to the UX Design Institute, with increasing specialization seeing the emergence of UX writers for chatbots, UX writers for virtual reality, and more. While the UX Design Institute lists the average UX writer salary in the USA as $74,997, senior UX writers in San Francisco can earn as much as $132,000.

3. Digital content writing

The online world is expanding like never before. With every click, people and organizations are sharing information, deepening virtual connections, and building new communities. Statista figures show that between 2015 and 2023, average daily internet use increased by 16 minutes – which doesn’t sound like much. But multiply that by all the people on the planet and all the days in the year and the potential for the digital marketing industry becomes apparent. Digital ad spending is expected to grow to $730 billion annually by 2027, according to MarketWatch.

This translates to a plethora of opportunities for writers who are adept at creating content and copy for a range of digital platforms, including websites, blogs, videos, social media posts and ads, infographics, whitepapers, advertising, and email marketing campaigns.

While there are plenty of opportunities out there, the writing skills one needs to write copy that drives conversions or sells is a totally different than the freelance writing skills required to write articles for mainstream media publications. (Learn how to get started freelance writing for brands.)

Those who’ve cut their teeth in editorial offices will find that writing copy that drives conversions, or sells, is totally different to the freelance skills required to write articles for mainstream media publications. But copywriting or content marketing writing for brands tends to pay more than editorial writing for magazines and websites.

Freelance writers who do both sometimes say they take on editorial writing for the prestige, and UX writing for the paycheque. Some digital content writers claim that it’s entirely possible to earn six figures from freelance writing gigs—but you’ll need to put the hard work and the hours in to do so, particularly as a beginner freelance writer.

4. Ghostwriting

When it was released in 2023, Prince Harry’s memoir Spare became the fastest-selling non-fiction book of all time. But it wasn’t actually written by Prince Harry. That honor belongs to ghostwriter JR Moehringer, who worked with King Charles’ youngest son for two years in order to capture his story, in his voice.

Of course, ghostwriters don’t just put together non-fiction (or fiction) books. They are also engaged in writing articles, thought leadership pieces, stories, reports, website materials and any other content which is, officially at least, attributed to another person.

Because ghostwriting is such a broad church, pay rates and arrangements vary widely. According to Compose.ly, ghostwriters can command anywhere from 10 cents to $4 per word—or even more—depending on their reputation and skills, and the nature of the project. Depending on the circumstances, they might even get a share of royalties.

Celebrities and influencers who want to produce content, but don’t want to invest the time themselves, are fuelling increased demand for ghostwriters. And as high-powered executives seek to build their personal brands, Business Insider reports that in-demand LinkedIn ghostwriters can command in the range of $500 to $700 an hour.

5. Healthcare and medical writing

Developing print or digital documents that revolve around medicine or healthcare is another highly lucrative niche. With drivers including technological advancements, an aging population, and increased demand for services, the global healthcare market (including pharmaceuticals, medical devices and biotechnology) is poised to reach $37.4 trillion in value by 2030, according to Deloitte United States. This means that writers who can tackle this subject with the right blend of creativity and scientific rigor will be in high demand. It’s why these are among the best-paying freelance niches of 2024.

The American Medical Writers Association (AMWA) explains that freelance writers in this niche can expect a varied workload involving the production of research papers, regulatory documents, and educational materials for healthcare professionals and patients. Grant proposals, poster presentations for medical conferences, medical and health care books, and more, also fall within medical writers’ remit. But the technical and regulatory scrutiny surrounding this work means you can’t just skate through with a minimum of knowledge.

Almost four in five (78%) of medical writers have a PhD, Masters, or other advanced degree, the AMWA’s 2019 Compensation Survey found, and nearly half (42%) have been at it for more than a decade. (Results of its equivalent 2024 survey are still being calculated). But the rewards are considerable, with the median gross income for full-time freelance medical communicators reaching $151,000, with those working in the regulatory corner of the niche earning as much as $203,000. If those rates sound good to you learn how to become a freelance medical writer.

If you love health topics, this might be one of the best freelance writing skills to learn to find high-paying freelance clients.

Frequently asked questions about the highest-paying freelance writing skills

Here are common freelance skills questions asked and answered:

I keep hearing how ‘the riches are in the niches.’ What’s that all about?

This common saying highlights the financial advantages associated with focusing on one or more specific areas of expertise—aka “freelance niches”—in freelance writing. Specialists can develop deep expertise, making them highly sought-after by clients who are willing to pay a premium for their unique insights and skills.

Popular and general writing fields are also saturated, making it hard for individual writers to stand out, and thus command higher fees. Specializing in a niche also allows writers to build a portfolio of work that is irresistible to their target clients. And once you’ve established a rock-solid reputation, it’s easier to secure repeat business, long-term contracts, and referrals, further benefiting your bank balance.

What if I don’t know anything about software, or healthcare, or any of the freelance writing skills that pay well?

Good writers can turn their hands to just about any subject. Sometimes, it can be an advantage to approach a subject knowing little to nothing, because an outsider’s perspective is exactly what’s needed to translate something complex into something relatable to the average reader. I’m not recommending that you ‘fake it till you make it’ when it comes to applying the best freelance writing skills. Rather, it’s about doing enough research to really get to grips with a subject—and then communicating what you’ve learned.

The alternative is to skill up in the area that interests you. For example, there are a host of courses designed for budding UX writers, including those offered by the UX Writing Hub or UX Content Collective. Relevant professional associations usually also offer training, conferences, and more, along with the opportunity to network with others who are more experienced. For example, though it’s a relatively new field, the User Experience Professionals Association (UXPA) International now has 2400 members online.

Or, get in touch with freelance coach Diana Kelly Levey to learn more about how to find the best freelance writing skills for you and hone them so you can find high-paying freelance work.

How can I safeguard my freelance writing earnings into the future?

Though the field of freelance writing has been battered by many outside forces – such as the shift to online news which shuttered many editorial offices and, more recently, the adoption of AI for some forms of content creation – it continues to morph and change, rather than collapse altogether.

Safeguarding your freelance earnings into the future involves a combination of diversifying income streams and engaging in ongoing professional development. Taking on different types of writing projects, offering additional services and creating passive income streams (such as by writing and selling ebooks or online courses) can minimize the risk of future shocks.

Engaging in ongoing professional development is also key to shoring up your financial security into the future. Improve your skills by taking courses, attending webinars and reading industry publications. Obtaining relevant certifications can also enhance your credibility and help attract higher-paying clients – with the added benefit that you can then stash more away for a rainy day.

Freelancing is an ever-changing industry, and as freelancers, part of our job is to change with it and adapt to changing trends in a way that can help our continued success.  That being said, adapting isn’t always fun and comfortable, but having an idea of what to expect might make you feel a bit more chill as you consider freelancer trends and predictions. That’s why we’re setting some freelance writing trends for 2025 to help you have a sense of what might come down the pike in our industry.

When I got into freelancing in 2019, I had no idea what I was doing and started out writing about beekeeping for some clients and luxury properties in Spain for others. After that, I shifted into writing about real estate and building materials with no idea that 2020 was coming and, amongst other changes, the real estate industry was about to go crazy. 

Looking back, I was in the perfect position and there was plenty of content to write. As the real estate craze settled down, there wasn’t as much of a need for content in that niche, and I shifted my focus to more home improvement, personal finance, and commerce.

A lot of the time, it feels like riding a wave and trying to keep my head above water and taking things as they come while simultaneously being proactive and getting ahead of trends, so I can position myself to be in the right place at the right time to get clients and projects — if that sounds like a lot, it is! 

To help you learn about 2025 freelance writing trends and freelance predictions for the year ahead and beyond, we’re covering what professional freelancers have to say about the industry:

The 2025 Freelance Writing Trends Freelancers Should Be Aware Of

I talked with freelance writers and looked at recent survey findings to figure out what’s coming in 2025. But the freelance industry is still ever-changing, so while this is what we see coming, it can always shift and change in ways we don’t expect. 

AI is here to stay, but not in the way that we thought as freelance writers

“AI is here and it’s not going anywhere,” says Kaitlyn Arford, a freelance writer who curates a newsletter with freelance writing opportunities. “I think at this point the companies that want to use AI for content are going to use AI, while others have returned to hiring writers.  I’ve also seen opportunities for writers to work with AI and I would expect to see some of that next year. (For example, brands wanting writers to edit AI copy or train AI models.)”

While general sentiment has moved away from the panicked AI will take our jobs freak-out that occurred when ChatGPT rolled out, AI is still impacting the freelance industry. Ashley Cummings, founder of the boutique content marketing agency, Searchlight Content, who along with freelancer, Emma Siemasko, conducted a survey on the state of AI in content marketing, says, “With the rise of AI, I think the freelance writing world will see more of what I’m calling Content Conductors, or good writers and editors who are hired to prompt AI, tweak, and reword. I think it’s unfortunate, but I think it’s coming.”

LinkedIn is the place to be for freelance writing jobs

“Twitter/X used to be a stable place to connect with editors and find pitch calls,” says Arford. “That’s not true anymore. LinkedIn is the place to be.” She recommends that “your LinkedIn profile reflects what you do as a freelancer and clearly shares that you’re available for hire.” 

The professional social platform isn’t just a place where you explore how to find freelance clients on LinkedIn, though it can be very helpful for that. Freelance writer Kat Boogaard says she’s been approached about doing some LinkedIn ghostwriting projects for company executives who want to build their personal brands. Ghostwriting LinkedIn posts (and articles) or generating thought leadership content for executives to post may also be an upcoming freelance niche to explore.

Add to your freelance client services

Speaking of niches, it might be time to broaden yours. High-paid freelance skills will ensure you always have freelance work to do.

I’m predicting this is a freelance writer trend for 2025. While there’s a lot to be said about niching down and focusing on a topic that you know well, there is a time and a place to explore other niches, and 2025 might be the time to consider these best high-paying freelance niches. 

As content budgets for freelance writers have become tighter in recent years—I just had an editor tell me their budget is small this year and another client paused content one month to wait for their budget to renew — you may need to get creative with freelance business offerings.

“Experiment and do whatever you have to to stay afloat,” says Arford. “That might mean working in multiple niches or in different types of work, like offering more services.” Consider one of these 10 passive income for freelancer streams to bulk up your bank account.

Freelancers have to be proactive to maximize 2025 freelance writing trends

We’ve all seen that perfect call for pitches on LinkedIn or X/Twitter only to glance down at the hundreds of comments announcing people have sent pitches. It’s frustrating, but that freelance trend likely isn’t going anywhere, at least we don’t expect it to disappear by 2025. What does this mean for your business? 

Ditch the feelings of discouragement and get proactive with pitching freelance articles and services via cold emails.

Building relationships with local businesses and other people in your area is a great practice to try, recommends Arford. (Check out local ‘Chamber of Commerce’ groups, local meetup events, and professional organizations in your town or city.) You can also reach out to editors and potential clients with a letter of introduction that shares who you are, what you do, and how you may be able to help them with their content needs. 

[Here are LinkedIn outreach templates to try when you want to connect to someone and pitch your business.]

[Steph’s tip: I started using ChatGPT to ask for editor emails, and it actually works!]

Relationships are key to making 2025 freelance writer business strides

Building relationships with editors, other freelancers, and public relations teams will be your winning ticket to generating more work in 2025. While there are still freelance job boards and newsletters that share calls for freelance pitches, there’s a lot to be said for cultivating your own relationships.  You never know who might become your next anchor client for 2025.

Building relationships with editors, not just for work but to genuinely connect, can mean that you’re top of mind when they need a writer. Connecting with other freelancers can lead to work down the road if someone they work with needs help. And PR reps are a great source of ideas and can connect you with products and experts to enhance your stories.

Take freelance relationships a step further and work together to take on larger projects, suggests freelance writer Andy Strote, agency founder and author of How to Become a Successful Creative Freelancer. “Freelancers can propose a ‘virtual agency’, a team of freelance experts brought together for [a] project,” he says. The team might include a writer, designer, and developer who can take on larger projects for a client. This is a good strategy to explore as a freelance writing trend for 2025. Work connecting with those freelancers you’ll team up with in 2024 so you have your team in place.

Bring On 2025 Freelance Writer Trends

Obviously, none of us can actually predict which trends will take hold in 2025, but it does help to be proactive, take a look at where things are now, and predict where they might be headed. It’s also a good time to start planning—and pad your bank account as best you can.

If you want to start offering more or different freelance writing services, this is a good time to start researching who needs them and how you can reach potential clients. If you’re going to ask existing clients for freelance referral work, we’ll show you exactly how to do that.

You can also research up-and-coming niches for 2025 or explore an area that you think would be a good fit and compile a list of potential clients or editors. The new year is just around the corner, and now is the time to start preparing for 2025 freelance trends to hit.

What is the first step to start freelancing?

Should you build your freelance writer portfolio website or start applying to freelance jobs? 

Should you start writing article pitches for your favorite publication or try to find first freelance writing job for beginners through newsletters that curate online job offerings?

These are common freelance questions I get from my freelance blog readers, LinkedIn followers, and freelance coaching clients who want to explore how to get freelance writing jobs.

You might feel like you should know the answer but, you’re in good company in a burgeoning freelance marketplace.  In fact, I’ve been at this freelance writing career for two decades and finding freelance writing jobs is always part of my monthly marketing plan to keep my pipeline full of work. I know of many experienced freelancers in similar situations who are also always exploring how to find freelance writing jobs.


I believe there is no wrong answer when you’re learning how to find freelance jobs and you aren’t sure of the first step. 

Simple Ideas for How to Find Freelance Writing Jobs

Here are some strategies to think about when you want to find freelance content writing jobs:

  • Some freelancers will find their first job by applying to a freelance gig on a website like Fiverr or Upwork.
  • Others will launch their freelance website with their bio, sample clips (published articles or blogs), and information on how to contact them.
  • Another freelancer might apply to freelance websites that list paying jobs and freelance gigs.
  • A recently laid-off freelancer might reach out to their network on social media to let them know they’re available for work. 
  • Some freelancers will share their best freelance skills on social media and remind audiences that they have some openings in their schedule for freelance writing work.

All of these are good options and ways I suggest freelancers find freelance jobs in today’s marketplace.

There are plenty of other approaches for someone looking to find freelance work as well.

That’s why my freelance writing online courses, I show freelancers a variety of ways to find freelance gigs. 

But since there are so many ways to find jobs for freelancers—it can feel overwhelming. 

That’s why I suggest beginner freelancers wanting to know ‘how do I start the freelance basics’ focus on two to three factors.

A Pro Freelancer’s Blueprint for How to Find Freelance Jobs

I’ve been a freelancer for over 20 years and earned a six-figure freelance salary for most of the years I’ve been a full-time freelancer. Here are the best ways to find freelance jobs and get started freelancing so you appear professional and clients want to hire you.

Create a professional online presence.

This could be a website. This could be a LinkedIn profile page. This could be a freelance writer portfolio on a content marketing platform website or a third-party site. 

It’s important that when clients look you up–because they will–they see what you want them to see and you’re showcasing your strongest freelance presence as you work toward how to find content writing jobs.

If you’re a full-time employee and don’t want to use your full name as your website or landing page, that’s fine for beginner freelance writers who want to learn how to find freelance jobs. It could be “Melissa’s Writing Services” or “Jose’s Copywriting Company” and you can link to it directly from your email pitch.

The professional presence should share what kind of freelance services you offer, how someone can get in touch with you, any relevant past experience, as well as a sample or two if you have them.

Decide which freelance niches you’re interested in.

I don’t think all freelancers need to be extremely niche, especially when it’s a beginner freelancer who’s exploring how to find freelance jobs that will help them build up experience.

I do, however, think freelancers who are wondering how to find freelance writing jobs should examine jobs that fit their interests first. Everything you write and work on as a freelance won’t be the most exciting topic ever and one you’d love to cover but, in the beginning, I think it’s helpful to establish a freelance niche that captures your interests and you have a background in.

What do I mean with this?

If you love gardening and have a passion for home gardening, consider starting with that niche. You might pitch gardening magazines or lifestyle publications or websites that address this topic.

I your day job involves a counseling degree and you love addressing mental health topics, consider writing these times of articles for a health magazine, app, or brand if you feel comfortable.

IMO, when you’re applying to freelance writing jobs for beginners, having a vast experience in an area—professionally or personally—is what will set you apart and get noticed in a sea of experienced freelancers.

Know which type of freelance work you want to do to get freelance writing jobs.

This part is important and shouldn’t be ignored. You probably explored the topic of how to find freelance jobs and how a beginner should start freelancing with a writing style in mind. You might want to write ad copy and landing page copy for brands. You might want to sell personal essays to parenting magazines. You might want to do content marketing writing or content writing for brands. You might dream of seeing your name as a byline in a newspaper, magazine, or online editorial, or magazine-style websit a. 

The exciting thing about freelancing is that there are so many different styles of freelance writing you can try and different types of freelance writing the businesses are looking for. What’s even more appealing is that there are a ton of freelance writing jobs for remote work. Keep in mind when you are searching for freelance jobs that some of the types of freelance writing tend to pay better than others.

For example, writing personal essays for a lifestyle website can be fun and rewarding and is a great way to have a published clip that shows your personal style and “voice,” but it doesn’t pay that well in my experience. Copywriting for brands and helping them convert leads into paying customers is a more lucrative form of freelance writing. 

Whichever style of writing you decide to do as a beginner freelance writer doesn’t mean you have to stick with that for the entirety of your career. But I do think it’s important to be able to tell potential clients what type of writing you can offer them when you’re trying to figure out how to find freelance writing jobs online.

 I started out writing reported articles and magazine-style articles for websites and now I do more content marketing, SEO blog writing, and copywriting for brands.  While I can cover all of these types of writing for a particular client it’s helpful when I send them introductory email if I can let them know about which type of writing I’m pitching them to hire me for.

In my freelance online course “how to earn $100 an hour or more freelance writing,” I address where to look for freelance work that tends to be higher-paying, how to choose a niche in a lucrative field, and how to enhance your writing skills so you’re offering writing services brands want writers to have.

Where to Find Freelance Writing Jobs

There are a ton of resources for freelance writing gigs out there that you can get in your inbox each day or each week, as well as setting up alerts on job boards.

My weekly newsletter “Diana’s Best Freelance Writing Tips Newsletter” features at least five freelance jobs I found each week. Subscribe via that link to get it in your inbox midweek. My subscribers tell me that they enjoy reading it to find new ways of how to find freelance writing work and read the job listings.

Here are some ways you can find remote writing jobs:

Work Your Network

Referrals from coworkers at full-time jobs probably account for about 70 percent of my business. You might think, “But I don’t know anyone in publishing!” Well, do you know anyone in any business? I bet you do, and chances are their company has a blog or a website that needs content. Let those people know you’re a freelance writer who can help with their editorial needs. Skim through your LinkedIn contacts to see if any businesses could use your freelance writing skills.

Look for Freelance Writing Jobs on Job Boards

Freelance writing job boards can be a goldmine, but be selective. Don’t apply to any random gig that says “freelance writer” if the topic bores you. You want freelance writing jobs that pay well, align with your interests, and could lead to repeat work. Building up your writing clips in a specific genre makes you more marketable in the long run.

Follow Editors and Media Outlets on Social Media

Editors often post “calls for pitches” on X/Twitter, so make sure you follow the brands and editors you want to write for. It’s a great strategy for those who want to know how to find freelance writing jobs online.. You can find editors’ names in a magazine’s masthead or by searching LinkedIn, then track them down on X. If you see “Editor at X Company” in their bio, you might even find their email address there for easy pitching. 

Share Relevant Content on Social

Get noticed by building your freelance brand on social media. Follow industry hashtags, share articles in your niche, and post content that matches the freelance writing jobs you want to land. Some freelancers get approached for assignments simply because they share valuable content on social media. For instance, an editor might see you posting about travel writing and reach out with an opportunity to write for them.

Use Content Mills (Cautiously)

Some writers use platforms like Upwork or Fiverr to find freelance writing work. While they aren’t always my first recommendation for more experienced writers, they can help you build up your portfolio if you’re just starting out as a beginner freelance writer.

I have heard plenty of stories where freelancers found high-paying freelance writing gigs on the platforms. Focus on writing content that fits the genre you want to work in, and once you have a few clips, start searching for better-paying clients if you don’t feel you’re being paid what you’re worth

Approach each freelance content job online with caution as there are plenty of freelancer client scams online.

Skim the App Stores

Apps often have blogs, and they need freelance writers! I’ve made thousands of dollars writing for apps in niches like health, fitness, and finance. (Brands I’ve written for include Headspace, Noom, Fitbit, MyFitnessPal, UnderArmour, LoseIt, Weight Watchers, Nike Training Club, Sleep Cycle and more. Look at the apps you use every day—chances are they need content, and you could be the writer to provide it once you figure out how to find freelance writing jobs.

Watch for Mergers, Acquisitions, and Companies Going Public

If a company in your niche just went public or merged with another, they might have the budget to hire freelance writers. Reach out to editors or content managers at these companies and congratulate them on their recent success. It’s a great way to open the door to future writing opportunities.

Research Top 100 Companies

Check out lists like “Top 100 Companies to Watch” or Fortune 100 lists to see which businesses are excelling in your target niche. If they’re growing or winning awards, they’re likely producing a lot of content and may need freelance writers. Do some digging, then pitch your freelance writing services to the companies that catch your eye.

Stay On Top of New Product Launches

Freelancers who stay ahead of industry trends often find the best writing gigs. Read business news to see which brands are launching new websites or adding new content sections. Pitch your writing services to companies that are expanding—you could be the fresh voice they need.

Look for Freelance Writing Jobs with Nonprofits

Many people overlook nonprofits, but these organizations often have large budgets for content. Nonprofits use blogs, newsletters, and articles to share their work with donors and the public, and they need writers to create that content. I’ve earned over $60,000 writing for a nonprofit since 2014, so don’t dismiss this avenue.

Check Out Your Local Library

Libraries are great places to get inspiration and find freelance writing leads. Flip through consumer magazines and niche publications you find there—many magazines have sections you might not expect, like travel in a car magazine or beauty in a parenting mag. I like this freelance writing jobs tip because it’s a good way to do industry research for free. If your library has a free tool like HOOPLA or LIBBY you can use to download magazines, you can do this freelance job research from the comfort of home. Keep an open mind, and you might find new markets for your freelance work.

Join a Local Networking Group or Chamber of Commerce

Networking with local professionals can lead to valuable freelance writing jobs. Join a Chamber of Commerce or networking group in your area to meet business owners who need content. Many small businesses and local organizations need freelance writers to create blogs, newsletters, and marketing materials.

Keep a File or Notepad of Magazine, Radio, and Podcast Ads

When you hear ads on podcasts or see them in magazines, those brands are investing in marketing—and they might need a freelance writer. Keep a file or notepad handy to jot down the companies you notice when you’re watching TV or streaming, walking with a podcast on, or listening to the radio. Then research their content needs in case they have some freelance writing jobs postsed. These businesses are already spending money, and they could be your next freelance writing client if you pitch them right.

Pay Attention to News and Trends in Organizations

Keeping up with news and industry trends can help you find freelance writing gigs before others do. When you notice an organization making waves, reach out to offer your writing services. Staying informed gives you an edge in landing freelance writing jobs with companies that are growing. 

You might want to set up Google alerts for industry-specific keywords so news articles are sent to your inbox. I also recommend asking publicists in your industry to be added to their “media lists” so you’re one of the first to get press releases and announcements that might be under embargo.

Look for High-Paying Freelance Writing Gig Opportunities with Local and Federal Government

Yes, even Uncle Sam needs freelance writers! Government agencies often post freelance writing jobs for content creation, including blogs, public relations pieces, and technical writing. Keep an eye on local and federal job boards, as they frequently have opportunities for freelance writers to contribute to public projects and they’re great placed to look when curious about how to find freelance content writing jobs. You might need to become certified to apply for these contractor roles but once you’re in, you usually are certified for a few years.

Research Brands That Sponsor Niche Conferences and Events

Brands that sponsor niche conferences or events often have marketing budgets for freelance work. After sponsoring an event, they usually need blog posts, articles, and social media content to highlight their involvement. Reach out to these brands for potential freelance writing jobs—they’re often looking for help promoting their latest marketing efforts.

Mind the Sponsors on Social Media and Newsletters

Many brands sponsor content on TikTok, Instagram, and newsletters, which means they might need freelance writers. If you notice a brand sponsoring multiple posts or ads, consider pitching them for freelance writing opportunities. They have ad money to spend and they might have marketing money for freelancers, too! Social media can be a goldmine when you’re exploring how to find freelance writing jobs if you follow the right accounts and stay proactive.

12 Websites That List Freelance Writing Jobs

Here are freelance writing jobs websites you can check out to find the right content writing job for you to kick-start your freelance side hustle or full-time freelance business.

BloggingPro

This website curates work from home freelance jobs, remote writing jobs, or helps pull together jobs for those who seek freelance, full-time, part-time, contract, or internship roles. 

Skyword

Skyword connects freelance writers with high-end clients in content marketing. This platform is known for decent pay and steady opportunities in a range of industries, including healthcare and tech. It’s a great place for both beginner and experienced freelancers to find writing jobs with household brands.

LinkedIn

LinkedIn is a powerful remote writing job search tool for freelancers, allowing you to browse freelance writing jobs, connect with editors, and market your skills. Update your profile to include “freelance writer” in your bio and regularly check the jobs section for new opportunities. Many freelancers land clients simply by being active and visible on this platform.

FlexJobs

FlexJobs is a trusted freelance job board offering hand-screened remote and flexible jobs. The platform is a great option for freelance writers who want to find work-from-home gigs or flexible writing positions. It also provides helpful resources like articles and webinars for freelancers.

JournalismJobs

JournalismJobs.com features freelance writing jobs, though many listings are for full-time positions. Their “freelance jobs” section highlights opportunities in journalism, so it’s worth checking out. Save listings to pitch to potential clients down the road, even if they no longer have openings.

Upwork

Upwork is a well-known freelance writing site, especially for beginners. While there are many opportunities, it can be time-consuming to pitch yourself and sift through low-paying gigs. Be selective about the jobs you apply for and always ensure you’re charging a fair rate for your skills.

Freelancers Union

Although it doesn’t list many freelance writing jobs, Freelancers Union is a great resource for all freelancers who want to learn tips for finding content writing jobs. You can join their community for free, access discounts, get help with freelance taxes, and even find insurance. They also offer a blog you can contribute to for extra writing clips.

Fiverr

Fiverr is another platform to find freelance writing jobs, ranging from SEO writing to speechwriting. While rates can be low for beginners, experienced freelancers with strong profiles can earn more. Use Fiverr to gain a few samples, then move on to higher-paying gigs.

Contently

Contently is a top site for showcasing your freelance writing portfolio and connecting with reputable brands. Freelancers compete for high-paying gigs, and the platform tends to have quality clients in niches like healthcare and finance. Keep your profile updated to increase your chances of landing freelance writing jobs.

ClearVoice

ClearVoice is a good option for beginner freelance writers looking to host a portfolio and find writing gigs. Though the pay may be lower than on platforms like Contently, it offers steady work in various industries. Create a profile to increase your chances of being discovered by clients in need of content.

Wellfound

Wellfound, formerly known as AngelList Talent, is a platform that connects startups with job seekers. It serves as a job board and recruiting tool specifically geared towards the startup community. Wellfound allows companies to post job openings, and candidates can create profiles to apply for positions directly through the platform.

nDash

Ndash is a content creation platform that connects freelance content writers with businesses and individuals that need content for their company blog. The platform allows businesses to post content creation projects, such as articles, blog posts, case studies, whitepapers, and more. Freelance writers can then browse these projects and submit proposals to work on them.

Learning How to Find Freelance Writing Jobs isn’t Hard

It just takes time, due diligence, and following up. One of the things I didn’t do when I was looking for freelance writing jobs as a beginner that I later regretted was not tracking all of the “freelance marketing” and “freelance jobs search” I was doing. I could have done that using a CRM tool, Google Sheets, Excel or free tool like Notion—like I use today. That would have helped me stay on top of all the ways freelance writers can find freelance writing jobs like I listed above. Don’t make my mistake!

If you want to see 50 Freelance Websites That List Freelance Jobs, get the resource here. 👇

To become a doctor, you need to go to medical school. To become a lawyer, you need to pass the bar exam. To become a freelance writer? The path to entry is not so clear. 

Freelance writing is a career offering flexibility, freedom and variety. Still, many beginners find it hard to break in. But no matter whether you’re wanting to start a simple side hustle, or to change careers entirely, there’s a path you can follow to get there.

Just be aware that the path looks a little different for everyone, no matter what you do to find work or explore how to find freelance writing jobs.

Leverage your background to get started

Some backgrounds might be more beneficial than others if you’re trying to figure out ‘how do I get into freelance writing?’

Journalism and media studies

A background in journalism or media studies offers a deep grounding in critical skills such as researching, interviewing, writing, note-taking, and ethical decision-making. I spent three years in journalism school and sometimes still hear the voices of my lecturers in my head. (“Your first priority is to your reader!” one of them used to bellow.) But a journalism degree is no longer a make-or-break asset for a freelance writer.

Public relations, corporate communications and marketing

These fields also offer a solid foundation for freelance writing. PR and marketing professionals already have great networks, know what the industry looks like from the other side of the desk, and have gained a solid understanding of how to craft messages that resonate with specific audiences. 

Technical or scientific backgrounds

Companies and brands are desperate for writers who can translate complex information into digestible content, so those with a background in a technical or scientific discipline will be in demand. Considering how to become a medical writer? There’s a market for that.

Writing technical manuals, white papers, case studies or other detailed materials is a natural fit for those with a deep understanding of specific subject matter. Book-length projects work well too. For example, Barbara Ehrenreich, a scientist with a PhD in cellular immunology, turned her analytical eye on social issues, penning books like Nickel and Dimed.  These are just some of the types of freelance jobs available to those looking to leverage these kinds of freelance skills.

Education or training

Ever worked as a schoolteacher? Taught English as a foreign language? Tutored high school or university students? Helped one of your kids with their homework? Educational experience can be a valuable springboard for freelance writers. Your ability to identify core issues, simplify complex concepts, and develop step-by-step guides to aid understanding, will stand you in good stead. You might even find a freelance community of teachers who can help if you’re looking into how to get freelance writing work in this field.

Blogging or content creation

If you’ve ever created and maintained a blog, developed content for your website, or thrilled your Instagram followers with in-depth captions, then you already have a head start. These experiences demonstrate that you can create engaging content, build an audience, and manage projects from start to finish. Your blog can even serve as part of your portfolio (see below). Check out these best blogs for freelance writers for inspiration.

Other handy backgrounds 

The good news is that you can leverage almost any background for success. Freelance writers come from disparate occupations. These include bartender and waiter (Elizabeth Gilbert, of Eat, Pray, Love fame), carpenter and fisherman (Outside contributor Jon Krakauer) and forensic psychologist and true crime author Katherine Ramsland.

Identify your freelance writing niche(s)

Having now considered how your background and previous experience might support your freelance writing goals, it’s time to think about your freelance writing niche – or best high-paying freelance niches. Many writers home in on what’s likely to prove most marketable or profitable. But it’s also important to think about what you could happily write about, day in and day out, for the next ten years or more. 

Ask yourself these questions:

Should I use my background as a springboard to get into freelance writing?

You might have a deep understanding of a particular industry or subject, but that doesn’t mean you can’t branch out. Stockbrokers or financial planners might be well placed to write about personal finance, investment strategies, day trading, or trends in cryptocurrency, but that doesn’t necessarily mean that they want to – or should. I wrote personal finance for about five years before I realized it wasn’t for me.

How do I like to spend my spare time?

You might be a keen hiker, a gardening green thumb, or a frequent flier. These passions provide important clues as to what niche or niches might work best for you. Choosing to write about subjects in which you’re genuinely interested will make for a more enjoyable work life. That sense of ease and joy will shine through in your words. 

One niche or several?

Picking a niche is not a case of ‘one and done’. There might be multiple subjects on which you can write with authority. For example, Christina Sterbenz divides her reporting work into ‘criminal justice and drugs’, ‘extremism’, and ‘environment’. Sarah Krasnostein, meanwhile, is a lawyer and television critic who is also adept at writing on criminal justice matters. Just start somewhere. 

Build a portfolio

A writing portfolio serves as a showcase for your freelance writing work. While there’s an art and a science to crafting the perfect writing portfolio, it typically includes a range of writing samples, such as articles and blog posts, or bigger projects that you’ve worked on, including annual reports, white papers, e-books, and more. There are many ways to make your portfolio stand out.

What if you don’t have a track record of publication? You’ll have to do a bit more work upfront, but it’s still possible to launch a portfolio that will make potential clients sit up and take notice.

Dig deep into higher education or professional writing samples

If you wrote a persuasive essay or a research paper as part of your degree, you could turn this into an article, blog post, or op-ed piece. Also think about any reports, sales letters, slide decks, email newsletters, or other writing you’ve created during past employment. These may also be tweaked to wow prospective clients.

Create writing samples

No existing writing projects to pick apart and repurpose? Consider setting aside a couple of days to create work samples from scratch. These articles, blog posts or other types of content should be aligned with the sort of work you’d ultimately like to get paid for. You could publish them on sites like Medium or LinkedIn, or set up a basic blog website as you explore why you need a freelance writing portfolio.

Guest post on established blogs or websites

Google ‘write for us’ and you’ll find squillions of blogs and websites looking for contributors. Choose sites that gel with your interests and review previous posts to ensure you have something new to add to the conversation. The pay will be minimal – or non-existent. But guest posts will get new eyes on your work and deliver a published piece of writing for your portfolio.

Write and submit stories ‘on spec’

Writing ‘on spec’ (‘on speculation’) means writing and submitting an article or other piece of work with no guarantee of publication or payment. It involves researching a publication, generating a story idea that fits the editorial mix, writing the piece as if you’d been commissioned, and sending it off to the editor. It’s a bit of a gamble, but sometimes it will help you break in. 

Finding those first freelance writing jobs for beginners

Creating samples, publishing blog posts and writing ‘on spec’ will only take you so far. Finding work as a freelance writer is an ongoing task, but it does get easier over time. 

Here’s how to get out of the starting blocks:

Leverage your network

Let friends and family know you’re getting started as a freelance writer. They might know someone who needs writing services or have connections who could become your first clients. Here’s how to get started copywriting as a beginner.

Tap your professional networks

Review your work history and consider whether any of your former employers, colleagues, or clients might need writing services – or know someone who does.

Join writing communities

Online writing communities offer a way to network with other freelance writers and come to the attention of potential clients. In Australia, Georgia’s Media Circle is an active Facebook group where callouts for writers, press trip offers, industry questions and other information are traded. LinkedIn and freelance-dedicated forums are other good places to start building community. 

Attend networking events

Don’t overlook industry gatherings, conferences, or meetups. These can be great ways to learn new skills, meet potential clients, and establish connections. Events are also a great way to stay informed about developments in your niche. Gatecrashing conferences is one of five main ways I like to generate fresh freelance articlestory ideas.

How to find freelance writing jobs

With all the above steps in place, it’s time to start hunting for freelance writing jobs. It’s worth trying a few different methods so you can determine which work best for you.

Subscribe to the website’s newsletter and get a PDF of “50 Websites That List Freelance Jobs.”

Job boards

Although I haven’t found job boards to be worth the trouble, some people, particularly those starting out, swear by them. Be aware that they are highly competitive arenas where rates are typically low, but if you’re a newbie, this may be the least of your worries. They include ProBlogger, Upwork and Freelancer. They’re a step up from content mills like Textbroker or iWriter, but be cautious nonetheless when using them.

Email newsletters

Some writers collate lists of opportunities gleaned from social media, personal contacts, and various other sources. For a few dollars every month (or sometimes for free) you can subscribe to their newsletter. Sonia Weisner has a weekly newsletter with many such opportunities, as does Kaitlyn Arford, while Australian-based Rachel’s List asks that people purchase a membership (or a 24-hour pass) to access information about advertised gigs. Diana Kelly Levey curates a handful of jobs with each of her weekly newsletters – for free.

Cold pitching 

Cold pitching is my favorite method of picking up new work. It involves approaching potential clients directly, even if they haven’t posted a job listing or given any other indication that they’re eager to hear from you. I’ve secured most of my work by pitching editors directly, with story ideas tailored to their publications. Successful pitching involves painstaking research and it can take a while to fine-tune a strategy that works for you and your niche. But in my experience, cold pitching is the most surefire way to secure a gig. 

FAQs about getting started in“how do I get into freelance writing?”

How much should I charge when I’m starting out as a freelance writer?

If you’re shooting for editorial work, don’t worry. Newspapers and magazines will have their own set rates which they pay to writers – and there’s usually no room for negotiation. However, if you’re focusing on writing for corporates or brands, you have greater freedom to set your own rates. This is key when you want to establish a good freelance writer salary

Research the market rates in your niche by viewing freelance writing forums, surveys and job boards. Take what you’ve learned and temper that with the complexity of the assignment, the time a project will take, the client’s budget, and your own level of experience. Starting out, you might be tempted to cut prices just to pick up work – but then clients become conditioned to paying rock bottom rates, which is bad for you and the rest of the industry. Don’t undervalue yourself. Explore the many ways freelancers get paid..

How can I manage my time effectively as a freelance writer?

Freelance writers rarely have the luxury of focusing on a single project at a time. Keeping track of multiple projects, deadlines, requirements, clients, interviewees, invoices and prospects can be daunting at first – and sometimes even when you’ve been at it for quite some time. But juggling multiple balls simultaneously (and cheerfully) is part of the job. 

I find it easier to tackle large projects, by breaking them down into smaller, more manageable pieces that can be tackled sequentially. Some writers swear by project management apps such as Trello or Asana or these top productivity apps, but I find I can stay organized enough with a rolling to-do list. 

I keep getting knock-backs. How can I handle rejection as a freelance writer?

You’re not having a hard time because you’re starting out. Every freelance writer faces rejection, no matter how long you’ve been at it. Rejection is painful, but it’s (usually) not about you, so don’t take it personally. The publication might not want the article you just pitched because they already have a story just like it in the pipeline (in which case your instincts were great, but the timing was bad). 

The editor might have overlooked your email. The magazine might be facing financial woes. The point is that rejection happens for all sorts of reasons. Don’t be discouraged. With persistence, you will break through.

If you’re a freelance or nonfiction writer, you write…a lot. While it’s easy to fall into the routine of getting an assignment or brief and jumping right in, writing is a skill that is refined over years of practice. So even if you’re making a living as a writer, there are still times when you may want to learn how to improve writing skills.

Follow these tips to become a better writer, one word at a time.

7 Tips on How to Improve Your Writing as a Freelancer or Professional Writer

Learning how to become a better writer will take practice but you’ll see the results pay off in dividends from freelance clients and being able to charge a higher freelance rate. (BTW, how do freelancers get paid?)

1. Use Resources

Writers don’t create in a vacuum. Using available resources can help generate ideas, refine the finished product, and improve your efficiency. Doing this can also help you become a better writer as you continually learn and refine your process.

Here are some tools to explore:

  • Grammarly: Catch typos, improve clarity, and make your writing more concise.
  • Hemingway Editor: Highlight difficult-to-read sentences, passive voice, and more.
  • AI Tools: AI LLMs like ChatGPT, Perplexity, and Google Gemini can offer answers to complex questions. But they can also generate outlines and ideas and check for grammatical errors. I have an issue with using passive voice too often in my writing, so I’ll upload the text of the article and ask ChatGPT to identify passive voice, so I can fix it. It can also help with brainstorming and outline creation (I used it to create the outline for this article, in fact!).
  • Coggle: Create mind maps and diagrams to brainstorm and organize ideas.

Each of these resources can be instrumental in sharpening your skills. Some of these are on our top productivity apps for freelancers, too.

2. Take a Course

If you want to dig deeper into how to improve writing skills, consider taking a writing course. Platforms like MasterClass and Skillshare offer lessons from top writers.

For example:

  • MasterClass features lessons from Margaret Atwood, Neil Gaiman, and others.
  • Skillshare has specialized writing tips for freelancers and insights into freelance writing as a craft.

This website’s founder, Diana Kelly Levey, has freelance writing online courses on Teachable that provide lessons on how to get started freelance writing as well as how to write a freelance article.

3. Write for Fun and Self-Reflection

I know that when you write for your job, sometimes writing for fun isn’t the most appealing way to spend your time…but on the other hand, we’re writers, and it’s what we do! As you explore how to improve your writing, it’s important to explore different styles of writing. Whether you work on a novel, short story, poems, journaling prompts or another form of non-work writing, writing for fun can help you sharpen your skills.

Not sure where to start?

You can alsoseek out websites that provide prompts or ask an AI LLM to create a list of prompts. The beauty of this is that you can get as specific or broad as you want. For instance, I just asked Perplexity for the following:

  • Can you create a series of writing prompts that will expand my imagination and writing skills?
  • Please generate a list of 10 self-reflective journaling prompts.
  • Can you suggest prompts that focus on overcoming challenges and setbacks.
  • Create a list of 5 writing prompts that could expand into ideas for a novel (these were actually really good!).

4. Walk away from your writing

This seems counterintuitive if you’re working on being a better writer, but walking away from your writing for a few hours or days can help you see it with new eyes. This is especially important if it’s a project you’ve spent a lot of time with or felt bogged down by. Taking breaks from your work is some of the top pro advice for beginner freelance writers.

When you return to it you’ll be better able to spot errors or rework sections that need some tweaking. It’s one of the secrets of how to improve writing skills.

Learning how to become a stronger writer in the 5 high-paying freelance writing skills will net you a higher income this year.

5. Read Actively

You may have heard the phrase “read like a writer.” Basically, it means reading with an eye for what the writer does with their words and structure. While reading for fun is great (seriously, it’s the best), you can also read different styles of writing and work from different writers to see how they craft their work. This can include reading short fiction and nonfiction, novels, magazine articles and newspaper articles, print and online newsletters, business blogs, and even poetry and lyrics to see what literary and style devices others use. 

When you find something that you really like, you can bookmark it or save it in a designated folder to come back to later when you need some inspiration.Understanding the techniques and devices that make other people’s writing engaging can, in turn, make your writing more engaging as you implement them into your process. 

Knowing how to write better will help you land more work in the types of freelance writing that pays freelancers well.

6. Accept feedback

This may be the hardest one on the list, but accepting and implementing feedback is pretty much a surefire way to improve your writing. But, that said, a cold chill still runs through my body when an editor sends feedback my way. It can be difficult to swallow your pride, especially if it’s a project that you’re close to, but feedback can reveal any shortcomings and help you remedy them.

You can also reach out to other writers if you have an assignment that needs a second set of eyes. I had a writer friend send me some of her writing to look over the other day, and I really enjoyed the chance to help out! 

7. Create an Idea Bank

You know how ideas hit at the strangest times — driving in traffic, doing the dishes, and (of course) in the shower? That’s when it’s important to write them down, so you don’t spend the next day wracking your brain trying to remember the great idea you had right before you went to sleep last night (which I am definitely not doing at this exact second…that’s a lie, I am.)

You can keep your idea bank anywhere and having it written down to refer back to will help you become a better writer. I personally have Google Keep lists for LinkedIn post ideas and freelance article pitches, but people also use Trello, Notion, Google Docs, or a good old fashioned notebook. This is especially helpful when you sit down to write and, well, nothing happens. You can go to your idea bank and pull from there! 

Make it worth it

While all of these ideas can help you improve your writing, they may not all work for you. And let’s face it, we’re all busy, so improving your writing doesn’t have to take up a bunch of time. You can choose one or two activities to focus on and maybe only do it once or twice a week. Other ideas, like incorporating AI tools into your writing can actually help you improve your writing and potentially make you more efficient. You can test out a few and see what works for you!

Freelancers are keenly aware that freelance writer salaries and overall income can fluctuate from month to month. (Financial experts would call this an “irregular income.”) One solution to this common problem? Passive income for freelancer streams. These income sources can work in the background to help create stability for your freelance business, so you don’t always have to rely solely on client work to keep your income steady.

But what exactly is passive income for freelancers, and how do you get started?

Explore 10 passive income streams for freelancers that can help boost your earnings and bring financial security to your business.

10 Passive Income for Freelancer Ideas to Earn More Money

Use your freelance skills, research and know-how to find ways to “make freelancer money while you sleep.” Yes, almost all of them will require some upfront work and ongoing maintenance.

1. Offer Paid Newsletter Subscriptions

Are you regularly sending out newsletters to your audience? If you’ve built a solid readership, consider offering a paid subscription for exclusive content. With platforms like Substack, freelancers can monetize their expertise by sharing advice, tips, and industry news directly with their subscribers.

Paid newsletters are a hot commodity amongst creators, perhaps because it’s the best form of ‘owning’ a platform if a social media platform kicks you off or goes under. You’ll still have your subscribers! Many Substack publications charge $5 to $50 a month for a subscription, according to some recent data. Even if you only have 100 people paying a month, that’s a nice little side hustle passive income for freelancer rate coming in for work you’re already doing.

If you can build an engaged audience, it’s a simple and sustainable way to create passive income. You could get started on Beehiiv, Substack, or another newsletter platform for passive income streams. I use Beehiiv which includes sponsorship opportunities that pay out if subscribers click on the links and I get paid if my newsletter readers subscribe to other newsletters I recommend. You can also earn money as an affiliate.

2. Create an e-Book

One of the most straightforward ways to create passive income is by writing and selling an e-book. I’ve personally had success with my e-book 100+ Tips for Beginner Freelance Writers which continues to sell and bring in revenue with little extra work after the initial effort.

Freelancers can easily create e-books using content they’ve already developed, whether it’s blog posts or lessons learned from their niche. The eBook market is expected to reach $14 billion by the end of 2024, according to Statistica. Whether you’re a freelancer with knowledge in a specific niche or you’re simply someone who has a vast background on a particular topic chances are, others would pay to know what you do. Research the market, analyze the competition, and discover the digital product possibilities.

3. Develop a Digital Online Course

Have a unique skill or expertise that others could benefit from? Turning your knowledge into an online course is another way to create passive income. I’ve personally created freelance online courses on platforms like Teachable, and although there’s upfront work, they can generate consistent income once live.

In recent years, online learning has exploded. Self-paced learning to enhance one’s professional skills, get degrees, or acquire certificates has never been more popular—and on-trend! Whether you decide to build email courses, video tutorials as part of freelance online courses as I have or webinars, there’s money to be made in teaching what you already know. Yes, it will take marketing efforts as well but hopefully, some solid email newsletter writing can go a long way to securing more customers into this freelance passive income stream.

4. Sell Notion Templates or Digital Tools

If you use Notion or other project management tools to streamline your freelance work, consider creating and selling templates to other freelancers. These tools are becoming increasingly popular, and there’s a market for people who want plug-and-play systems to save them time.

Notion’s user base has grown exponentially in the past few years, showing that demand for templates and productivity tools is only increasing. By selling your organizational systems, you’re helping earn passive income while already doing tasks that help your business.

5. Sell Your Research or Reports

As a freelance writer, you’re already conducting a lot of research. Why not package that research into valuable guides or reports that others are willing to pay for? Freelancers in niches like finance, health, or content marketing can create resources like rate guides, media lists, or white papers that others will find useful. Some freelancers like Kaitlyn Arford offers up guides on freelance outlets that pay freelancers and she keeps updating it throughout the year on a Trello board. This is a service and resource freelancers pay for. One of my bestselling eBooks is a pitching guide on 24 freelance pitches that worked.

This method allows you to monetize the work you’re already doing and reach a broader audience beyond your clients.

6. Monetize Your Blog With Ads for Freelance Passive Income

If you’re already writing a blog as part of your freelance marketing, why not turn that traffic into income? By adding Google AdSense or other ad platforms, you can make money with each visitor or ad click on your site. I’ll acknowledge that blog writing isn’t necessarily fast and easy, it requires effort and time to build up an audience.

While it takes to build a blog audience, it’s a long-term investment that can pay off. And while yes, AI writing tools might take the blog writing jobs of some freelancers, you’ll want to showcase your work on your site and be able to have samples to show potential clients.That’s why I suggest you blog on something you’re passionate about and you’d write about for free. Because well, in the beginning, you will be writing for free. Once you’ve got steady traffic, ads can become a reliable source of passive income.

7. Sell Proprietary Templates

Do you have workflows or templates that save you time and make your life easier? Many freelancers do! I personally sell a customizable Client Intake Form that freelancers can use to vet potential clients, and it’s become a freelancer passive income stream for my business.

Templates are always in demand, whether it’s for project management, content calendars, or pitch email scripts. Websites like Etsy or Gumroad make it easy to sell digital templates, with minimal maintenance required after the initial upload.

8. Create Custom Physical Products to Sell to Generate Passive Income for Freelancer

For those creative freelancers who love a good quote or funny sayings, consider building a freelance side hustle for passive income that involves custom products like T-shirts, mugs, photos, printed quotes, or planners to diversify your income. Check out Etsy, Pinterest, and Shopify sites for inspiration.

Why bother selling writing slogans and caricatures on T-shirts? The global custom T-shirt printing industry is projected to hit $14.8 billion by 2032. Look for platforms that allow creatives to sell products without managing inventory or shipping. It’ll make your life much easier.

9. Utilize Affiliate Marketing

Affiliate marketing is one of the most popular ways to generate passive income. It’s been around for a long time and it seems to be a marketing trend that’s here to stay. By promoting products or services on your blog or social media, you can earn a commission for every sale made through your unique link. For freelancers, this could include promoting software tools you use already, online courses, or even office supplies.

As an example, I have an Authory affiliate link I use in blogs that’s associated with my name. I think it’s a great portfolio site for freelancers and would recommend it anyway so why not get a kick-back on that recommendation?

Afraid you’re behind the trend and it’s too late to catch up? The affiliate marketing industry is projected to continue to grow, fueled by influencer marketing by social media influencers. If you already have a blog, following on social media or a hefty group of newsletter subscribers, affiliate marketing is a no-brainer for earning passive income.

10. Host Paid Webinars

Freelancers often become experts in specific areas of their trade, whether that’s freelance writing, project management, or social media strategy. Why not share your knowledge through a paid webinar and turn it into a passive income for a freelancer opportunity? You can charge attendees a fee to join, and then sell the recording afterward with bonus materials to continue to help others.

Platforms like Zoom or Crowdcast make it easy to host webinars, and they can be a great way to build authority in your field while earning passive income. I hosted a live webinar with my nutritionist friend Natalie Rizzo and then we turned it into an online presentation on Teachable that other freelancers can purchase and watch.

Social media is a goldmine for freelancers—but you don’t need to scroll endlessly to strike gold. With a strategic and authentic approach, you can create a steady pipeline of leads and opportunities without sacrificing hours of your day. Let’s explore how you can find freelance clients on social media using platforms like LinkedIn, Meta, and Bluesky to find freelance clients while keeping your screen time in check.

The Immense Value of Social Media for Freelancers

Social media isn’t just for cute pet videos; it’s where business happens, too. Your ideal clients are more likely to scout for talent online than ever before. You can showcase your expertise, build genuine connections, and gain visibility within your niche. 

Here’s the kicker: You don’t have to be on every platform. (Whew!)The key to success is to focus on one or two that align with your goals and ideal client avatar. Here’s how freelancers can use social media to find freelance clients:

The Best Social Media Platforms to Find Freelance Clients

These are the top social media platforms for freelancers where clients hang out and freelance jobs are often posted:

LinkedIn

LinkedIn is the professional network powerhouse, perfect for B2B and B2C freelancers who dabble as freelance writers, designers, and consultants. It’s not just a place to list your resume—it’s where you network, showcase your skills, and find direct client leads. With LinkedIn’s robust search filters, you can identify opportunities while posting content and establishing authority. (We’ve even got top freelance writer LinkedIn tips.)

Use keywords like “freelance graphic designer” in your headline and current job title to make yourself discoverable in LinkedIn’s search. Post updates about completed projects with links or share helpful tips to keep your profile active and updated. 

Reach out directly to prospects with personalized LinkedIn messages that highlight how you can solve their problems. To stand out, your messages must be genuine.

Meta (Facebook, Instagram, Threads)

Meta, aka the parent company of Facebook, Threads, and Instagram, shines in its community-driven approach. Freelance  Facebook groups are hubs for business owners actively seeking services. Joining and contributing to these groups lets you connect directly with potential clients and casually showcase your expertise. For example, if you’re a pet freelance writer, you might want to join Facebook groups of local pet and animal business owners.

Search for groups related to your niche (e.g., “Freelance Copywriters” or “Graphic Designers for Hire”) to meet like-minded freelancers. Participate in conversations and offer advice without being overly promotional or salesy. When the moment’s right, share your services and link to your portfolio to secure new work and clients. Stay consistent in your engagement, and follow up with prospective freelance clients on Instagram, Facebook, or Threads.

Bluesky

Bluesky is the newest rising star social media platform, with a format similar to X, also known as Twitter. Bluesky for freelancers allows you to connect with innovators and early adopters who joined since it launched in 2023. Its fresh approach and topic tags allow freelancers to join discussions and get noticed by forward-thinking clients in tech, design, and creative industries.

Find freelance clients on Bluesky by staying active in discussions relevant to your industry, specialty, or niche. Consistently comment and start meaningful conversations that position you as an expert to make the most of Bluesky for freelancers.

How to Use Social Media As a Freelancer?

Here’s how freelancers can find freelance jobs on social media and secure steady work with high-paying freelance clients

Choose Your Platforms Wisely

Your time is your most valuable asset, so pick platforms that deliver results. If you’re a B2B writer, designer, or consultant, it makes sense to learn how to find clients on LinkedIn. Use its robust search filters to find leads and share content highlighting your unique freelance skills (everyone has something to share!). 

Meta, or Facebook, is ideal for its freelance-specific groups where business owners actively seek help. Participate meaningfully in these groups to connect with potential clients.

Instagram’s profile grid feature or “highlights” section is the perfect way to show portfolio visuals, how-to’s, and behind-the-scenes of your freelance work or business. Instagram has a more ‘casual’ feel, though consistent posting and engagement will go a long way. Build your Meta profiles to position yourself as an expert; stay active, and you’ll surely attract prospective clients!

For those in more technical or forward-thinking industries, Bluesky—a hub for innovators—is worth exploring. Engage with topic tags and connect with users shaping new trends. Other platforms like Discord, TikTok, and YouTube are excellent for niche communities or video content. If you’re interested in exploring those options, remember, don’t spread yourself too thin. Start small and expand as you see results.

Optimize Every Social Media Freelance Profile to Attract Clients

Your profile is your digital storefront, so make it count! Use job-specific keywords in your bio, headline, job experiences, and about sections to make yourself searchable. Add clear calls to action, such as “DM me for project inquiries,” or include links to your portfolio

 A clear, friendly profile picture and visually appealing banner can further boost credibility. Consider using client testimonials to showcase your expertise subtly.

For example, a headline like “Helping small businesses grow with strategic content | Freelance Writer” will show clients exactly what you can do. Bios can emphasize specialties like “Copywriter specializing in ad copy that converts” and lets you position yourself as an innovator in your field. Adding niche keywords, such as “health writer” or “SaaS UX Writer,” can also help. Think of your profile as the first impression that hooks potential clients.

Harness the Power of Hashtags and Search Features

Do you know hashtags and search tools can uncover social media freelance opportunities with minimal effort? On LinkedIn, use job search filters and hashtags like #CopywritingJobs or #FreelanceDesigner to find relevant leads. Turn on LinkedIn job alerts to stay updated on new opportunities and get a notification in your email inbox when a relevant gig is posted. 

Meta’s Groups search function can help you identify posts from clients seeking freelance help. With its topic tags, Bluesky allows you to connect with discussions and job postings in emerging fields. Strategic use of these tools ensures your content and profile are discoverable to the right audience.

Freelancers Should Engage to Build Community and Client Relationships

Lurking won’t land you clients, but authentic engagement will. Comment thoughtfully on industry posts to share insights, advice, or questions that add value. Regularly share content showcasing your skills, such as project case studies or tips, positioning yourself as an expert. 

For example, post a LinkedIn article about “How to Write Engaging Facebook Ad Copy” or share a video that would appeal to potential clients. Sure, it might seem like you’re “giving away your secrets” on the social platform but most likely, a small business owner will see you know what you’re talking about and hire you to help them with their ads.. In Meta groups, offer actionable advice when someone asks for help in your area of expertise. Your visibility and credibility grow with every genuine interaction!

Is Video and Community Content the Secret Sauce?

Video content and community engagement can fast-track your success. Platforms like TikTok and YouTube allow you to showcase your expertise through tutorials, case studies, or quick tips. The creator of one of our favorite podcasts for freelancers, Latasha James’ ‘Freelance Friday YouTube channel demonstrates how educational content can attract clients by building trust before they even reach out. Discord is another option: participating in freelance-focused servers or creating your niche community fosters connections. You don’t need professional equipment to get started—authentic, smartphone-recorded content is enough to stand out.

Using Social Media to Find Freelance Clients Fast

You don’t need to live online to find freelance clients. A focused, strategic approach can take you further than endless scrolling ever will. Choose one platform (maybe two!), optimize your profile(s), engage with intention, and track your results.

Your challenge: Pick one tip from this post and try it out this week. It could be revamping your LinkedIn profile, joining a new Meta group, or experimenting with Bluesky tags. Take action and see where it leads. Remember, small efforts on social media can yield big returns—and your next big client might just be a click away!

You know you have to promote your business and your freelance services, but is it part of your daily, weekly, or monthly checklist? If you don’t have a monthly freelance marketing checklist, now’s the time to get one. Without having a visual of the social media for writers posts you should be writing, blog posts you need to schedule, potential freelance writing jobs for beginners to apply to, and the LinkedIn tips for freelancers you aren’t doing, chances are that you’re making some serious freelance marketing mistakes even smart freelancers make.

Here, 12 freelance marketing mistakes to sidestep so you can reap the benefits of solid freelance marketing efforts that always “keep your pipeline full.”

12 Freelance Marketing Mistakes That Get in the Way of Finding Great Freelance Clients and Work.

Avoid these freelance marketing challenges and set yourself up for high-paying freelance clients, anchor clients, and a six-figure freelancer career.

1. You’re a Job Board Junkie

Guilty as charged! Here’s a secret: I do rely on job boards to find freelance work. And these were the primary way I secured freelance writing jobs when I was first starting out. But, they are only part of the equation. Ditch the safety net and reach out to clients directly through emails and a social strategy.

I’ll show you how I landed my biggest client by simply sending a cold email that hit the right note.

2. You’re Ghosting Past Clients

We’ve all forgotten to follow up. When you’re trying to find more freelance work, go back to previous clients and ask if they need help or if their coworkers do. Did that contact move on? Find them in their new role and remind them of your freelance services.

3. You’ve Fallen Into a Pitching Black Hole

Pitching is great, but without strategy, it’s like shouting into the void.

Understand each client deeply.

Tailor your freelance article pitches to meet the specific needs of their customers and watch your response rate soar.

Write freelance article pitches that will sell.

4. You’ve Forgotten: Who’s Your Ideal Client Anyway?

Not sure? Neither was I until I sat down and mapped out exactly who benefits most from my services. This ‘lightbulb’ moment transformed my marketing overnight. It helps me stay focused when I’m wondering which clients to go after. I even wrote them down on a piece of paper that’s taped behind my monitor.

5. You Don’t Measure Your Marketing Efforts

So you can’t improve them! Once I started tracking freelance article pitches and LinkedIn cold outreach messages, I was able to see that I was having more success than I initially thought. Tracking pitches and what happened will show you where you can make tweaks. If one client doesn’t like the pitch, approach the competition. Discover 10 types of freelance jobs you should explore.

6. You’re a Social Media One-Trick Pony

Are you a one-platform wonder? It’s time to explore. Different platforms attract different audiences. Find where your potential clients hang out and start engaging. I found a whole new client base on LinkedIn after being more active on Twitter/X for years. (Even grew to nearly ~11,000 followers! Follow me there.)

That being said, I think it’s more important to focus on two social platforms and consistently posting over hitting all of them and only posting 1x/a month.

7. You’re Forgetting to Promote Yourself

Too busy delivering work to market yourself? That’s a trap. Continuous marketing efforts keep your pipeline full. Dedicate time each week to nurture future opportunities. I set aside about 25 to 30 percent of my week for this, no matter what. (This is covered extensively in last week’s newsletter.) Here’s How to Find Clients on LinkedIn.

8. You Don’t Harness the Power of Local Networking

Online is great, but local networking has magic of its own. Attend events, join local business groups, and connect face-to-face. You might be surprised at the variety of personal connections you make and the ideas you get out of in-person networking. (I’m up to two in-person events so far this year!)

9. You Haven’t Asked for Testimonials

Testimonials are like freelance currency. Heck, customer reviews are every brand’s bread and butter these days. I always thought bragging was a bit uncomfortable until a client told me my testimonial page sealed the deal. I don’t shy away from showcasing them anymore and you shouldn’t either. Ask favorite clients if they’d write a review or referral.

10. You Refuse to Adapt

The market evolves, and so should your marketing strategies. What worked last year might not cut it today. Stay fresh, stay curious, and stay adaptable. This doesn’t mean you need to use or incorporate AI into your freelance business but you do need to know about the latest trends in marketing and media to stay relevant to your clients. Make sure you’re continuously working on these highest-paying freelance skills.

BTW, get the answer to ‘Can I make $1,000 a month freelance writing?’

11. You Aren’t Showing Off a Variety of Skills

Start a blog or a newsletter to show your ideal client the different ways you can write.

Don’t have copywriting samples but want to get into that type of freelance writing? Create them and post them on your freelance writer portfolio.

Want to break into a new niche but don’t have clients in that field yet? Write articles or LinkedIn posts on the subject to build an audience.

12. You Don’t Do Anything.

Ever feel SO overwhelmed that there’s too much to do when it comes to freelance marketing for your brand that you do well, nothing? Samesies. That’s why having a visual of what you should be doing can help take some of the steam out of that fear and those feelings of overwhelm. I don’t know about you but I tend to feel better when I cross something off of my to-do list.

If you need more help working on freelance marketing, check out this course that will show you how to consistently earn $100 an hour freelancing.

Have you ever considered a career as a freelancer? 

If you’re anything like me, writing for clients from around the world while wearing your favorite yoga pants for 10 hours a week sounds like a dream.  Freelancing has been an interesting and exciting ride, but it’s not without its freelance challenges.

When I started my freelancing journey, I thought I’d be in a position to quit my 9 to 5 and retire as a self-made millionaire within six months to a year. 

It’s been six years and I’m not quite a millionaire yet, but deciding to become a freelance writer is one of the best decisions of my life. I’ve learned to navigate the pros and cons of freelancing in order to build a successful freelance business.

Read this guide to learn about potential freelancer problems you might face in this industry and how you can avoid common freelancer struggles. 

What are the Biggest Freelance Challenges Freelancers Face?

Some of the biggest freelancing problems you’ll face are not having enough clients and experiencing freelance money challenges. Or, you might have too many clients and not enough time to manage them. That’s why the phrase “feast or famine” is often thrown around freelance communities.

As a freelancer, you’ll constantly juggle life between a rock and hard place, that is until you learn the number one golden rule to keep your pipeline and bank account flowing constantly.

How do I find freelance clients?

This is one of the most common challenges as you explore how to become a freelance writer. Finding freelance clients will be one of your biggest freelancer struggles. For many freelancers, talking to potential clients about your services can send them into total panic. (Freelance imposter syndrome, anyone?)

You don’t want to come off as a salesperson or aggressively annoying to clients. Approaching clients in this way only turns them off and gives them a reason to ignore your services. 

The best way to find freelance clients is by approaching clients with a common interest or goal. Having a common interest or goal is a good icebreaker to let your guard down and make a genuine connection. By bonding over a common outcome, you will feel more confident in sharing more about what you do and how you help your clients. This can help you minimize on of the biggest freelance challenges of finding clients.

Another good way to find clients is by volunteering your services within your network. If you have a network of college friends or colleagues, get the word out about your services. Offer to write a sample website, run a email marketing campaign, or rewrite a resume for a friend on a sliding scale. 

Your friends/family can be your first clients and testimonials. The more people know what you do and how amazing you are the more likely they are to refer your services and offer to pay you for your skills.

Here’s pro tips on how to start freelancing for free.

How do freelancers come up with freelance rates?

When it comes to charging by the hour or per project—or getting to the bottom of ‘what’s a freelance writer salary?’— plenty of freelancers struggle with determining how much to charge clients. It’s a common freelance challenge among many of us! Charging too much may make you feel as though clients can’t afford your rates. If you throw out a low quote for a freelance project, clients will think you are cheap and going to turn in low-quality work.

What’s the best solution to this freelance challenge of how to set freelance writer rates?

The best way to understand your freelance rates is by evaluating the time, skills, deadline, topic, and research required to complete the project. As a freelancer, your time and skills are valuable assets.

In my experience, if you charge too low for a project that takes up most of your time, you will be anxious to get it done. However, if you select a project that amplifies your skills and compensates you for your time, you will pleased with your work and commitment.

Charging by the hour or per project is at your own discretion as you grow as a freelancer. To help you determine the best options for you, here are five key questions to ask yourself before accepting a project:

  1. Does this project cover my monthly expenses?
  2. What is my bandwidth to take on this project?
  3. Will this project require more time and energy than I have available?
  4. Is this a project that fits with my skillset?
  5. Does this project provide me with creative freedom and control?

How should freelancers handle bad freelance clients?

Not every client will be your best freelance client. (You might even find yourself in the middle of a freelancer scam!)

In fact, a common “con of freelancing” is dealing with “red flag clients” or those who exhibit “freelance client red flags.” There will be some clients who are a dream to work with from the initial phone consultation, project conception, invoicing, and finalizing the project details. 

Other clients will simply drive you up a wall over every detail of the project, have bad communication skills, last-minute changes, and late payments. (Been there!)

While working with “red-flag freelance clients” is a common freelancer struggle, the good news is that you don’t have to work with them again. As a freelancer, you have the authority to choose who you will or will not work with at your discretion. Be selective and work with people you like who respect you.

The best thing about being a freelancer is being in control of your income and knowing that  one rejection leads to the next client’s yes. Work with clients and projects that not only fit your skills and creative genius, but also respect your time and commitment to getting the job done right. That way, you can eliminate stressful freelancer problems or nip them in the bud before they steamroll your life.

Overcoming imposter syndrome 

As you begin to grow in your career, you will face many freelance obstacles—imposter syndrome is one of them. Feeling like an imposter is not that uncommon in the freelance community.

We often feel like imposters because we have high expectations for ourselves. We compare ourselves to our peers and begin to feel like we aren’t doing enough. While your feelings may present as valid in the moment. It’s important to understand that every freelancer’s journey is uniquely different, even yours. The important thing to remember is that you are your own person and your freelance journey is yours to create. 

Be mindful of negative thoughts and emotions. Learn to reward your small accomplishments frequently. Before you know it your imposter syndrome will be in your rearview mirror.

Don’t Let Freelance Challenges Sway You

Becoming a freelancer is a great career path for people of all ages and backgrounds. You can become a freelancer if you’re a retired teacher, college student, stay-at-home mom, or an entrepreneur looking to explore new opportunities. 

Freelancing is a great opportunity to supplement your income or start a new career. While there may be some freelance challenges along the way, plenty of freelancers have found great success by connecting with peers and learning from their mistakes.

Whether you become a freelancer to get your feet wet or explore a new career option, freelancing can be a great opportunity to learn something new and earn money as a side hustle.

Remember, your path is unique, and celebrating small victories can help silence the doubts. By tackling these challenges head-on, you can thrive in the world of freelancing and pave the way for a fulfilling career on your terms.

Frequently Asked Questions about Freelancer Problems

What are some pros and cons of freelancing?

Here are some of the pros and cons of freelance:

Pros:

  • Unlimited income opportunities
  • Variety of clients
  • Networking opportunities
  • Business ownership
  • Freelancer Community
  • Flexible scheduling
  • Remote work

Cons:

  • Competitive Market
  • Quarterly taxes
  • Steady clients
  • Late payments

How to Find Your First Freelance Client?

The best way to land your first freelance client or secure your first freelance writing job is by working for a reduced price. You could also create samples for your website that show the type of work you can produce. When you’re first starting out without a strong reputation, landing your first client can a freelance challenge. 

By offering your freelance writing service at a more “ affordable” rate it could lead to a long-term client. One long-term client and a few referrals from them could turn into more revenue for you. Consider the bigger and long-term goals when you’re landing your first freelance client. If you’re thinking about ghostwriting in 2025 this guide can help.

Is Freelance Writing a Good Career For You?

Freelancing is a great way to learn a lot about yourself and work independently. Freelancing provides the opportunity for you to learn about different industries, cultures, and markets from around the world. The best part is that you get to offer your services and freelance skills from the comfort of your own home—or on the road.

There is a learning curve with freelancing. That’s why it’s wise to make sure you have a steady income to support your livelihood until you have a consistent stream of clients. Don’t let the threat of freelancer problems sway you. Freelancing is worth trying to see if it’s a good fit for you.