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More than 36% of adults had a side hustle in 2024, according to a bankrate.com survey. If you have a side hustle while working full time, you’ve likely considered making your side hustle a full-time career.

What’s a side hustle? It’s a second, nonprimary job or source of income for a working adult.

Here are some statistics on side hustles, according to a Self.inc financial survey.

  • A side hustler spends between 5 and 10 hours per week on their second job.
  • A little over 19% of the people with side hustles make over $1,000 per month.
  • An average side hustle grosses $688 per month.

For people who love their side hustle more than their job, the question inevitably arises: Should I turn my side hustle into my full-time job? And if so, how do I turn a side hustle into my full-time job?

That depends. Let’s look at some factors you should consider before making the transition.

How to Make a Side Hustle to Full-Time Freelance Job Transition

Keep these side hustle tips at the forefront of your mind when you consider making the leap from a freelance side hustle to a full-time freelance career.

1. Understanding the Challenge

Do you know what it’s going to take emotionally and financially to support yourself and perhaps someone else if you transition to a full-time freelance career? When I was a full-time writer, I was able to get article assignments without doing any freelance marketing

Occasional opportunities came to me via word-of-mouth or referrals from editor friends who knew my work. I had freelanced early in my career, and avoided going back to it even though I suffered through a long period of dissatisfaction as a staff writer for one reason: I hated the marketing component of it. It wasn’t natural for me to self-promote, and I knew I’d have to spend three-quarters of my time in the beginning writing pitches and dealing with rejection.

It was easy for me to make some extra money in my spare time as a full-time writer without doing much outreach but I knew I’d have to dig deeper to make it on my own. I made the move to full-time freelance out of necessity after I took a buyout from my full-time job in 2021. Before I left, I tried to learn as much as I could about freelancing by focusing mostly on the business part of it.

I transitioned from side hustle to full-time freelance by taking a few online courses from successful freelancers, some group coaching sessions, and by talking to freelancers who’d made the transition. Even with years of writing experience, I still sweated the change. It’s okay if you feel that way, too.

Know your weaknesses before you make the leap to a full-time freelance career and work on them.

2. Putting Money in the Bank Before Going from Side Hustle to Full-Time Freelance

It’s important to have enough cash to make it through a start-up period. If you have clients already, you won’t need to have as much money socked away to get through the build-up process. A general rule is to have three to six months of cash available for living expenses if something causes you not to work or if you need to get work.

My standards are currently more aggressive but it took me time to build it up. I have a year’s worth of cash for any financial hiccups I could incur. I did that by setting aside a portion of my income beyond my taxes and savings for an emergency account. 

One option to stay afloat is to take a part-time job. This can help you flip the script while you bank some money as you go from side hustle to full-time freelancer. Your side hustle is now your full-time job but you still have a way to bring in money outside of your main job.

I was leery of doing this because I wanted to devote all my energy to building a business. I figured it was more cost-effective to go all-in on freelancing than to split my time working. However, it has worked for many freelancers. It just depends on your situation.

3. Have a Freelance Business Plan

Write a business plan, put it away, and forget about it for a while. It doesn’t need to be fancy but it should be on paper and act as a guidepost for your journey. 

A simple plan for making the transition from side hustle to full-time freelancer is that you should have two important numbers: Your projected monthly income and projected monthly expenses. 

A third component is the clients you are targeting.  Of course, your plan will become more sophisticated as your business grows but, having a super detailed business plan without having clients is meaningless. 

The sooner you can start bringing in money, the better off you’ll be. You can always go back and flesh out your business plan. Building up a roster of paying clients is the most immediate goal. The U.S. Small Business Administration can help you create one.

It’s important not to parse every word of the business plan when you make the move to running a full-time freelance business. It can hold you back. I’ve seen new freelancers agonize over creating the perfect business plan. Avoid that trap. It just saps your energy. 

Trust me, you’ll need to put a lot of energy into finding new freelance clients.

4. Create Your Identity As a Full-Time Freelancer

Be committed to your new title. Let people know that you’re a full-time freelancer. That includes current clients, family, and friends. 

Your online presence should announce your new role. Don’t be shy. One litmus test for making the move from part-time side hustle to full-time freelance is if you are comfortable and confident enough to be public about your role. If it’s not comfortable to call yourself a freelancer, you might want to consider waiting before you leave your full-time job. 

This part was scary for me because I genuinely liked my full-time job. You have to immerse yourself in your new role. I took a class that taught me how not to think like a journalist. The hard skills I learned as a journalist—writing, editing, fact-checking—are useful but, I had to rewire my bedside manner and deprogram myself from being overly skeptical, blunt, and detached.

Those qualities are beneficial for journalists but don’t necessarily help when you have to move into sales mode for your new business. Get to know the characteristics successful freelancers adopt.

5. Know Your Worth

Early in my freelance journey, I took any job that came my way. If you have a side hustle, you should know the value of your work. I knew eventually, I’d be able to charge more. 

What’s important here is to understand that you’re running a business and your well-being depends on your ability to make money. Many people who have a side hustle love it. The dynamics can change, however, when you’re side hustle becomes your main source of income. 

You’ll have to establish your rates and be firm with them. That “nice-to-have” freelance rate that was a little extra gravy in your bank account when you held a full-time job needs to be consistent and a high enough freelance rate to sustain your business and lifestyle. Having a balanced freelance money mindset can help when you’re looking to build a lucrative full-time freelance career.

Freelancing is an ever-changing industry, and as freelancers, part of our job is to change with it and adapt to changing trends in a way that can help our continued success.  That being said, adapting isn’t always fun and comfortable, but having an idea of what to expect might make you feel a bit more chill as you consider freelancer trends and predictions. That’s why we’re setting some freelance writing trends for 2025 to help you have a sense of what might come down the pike in our industry.

When I got into freelancing in 2019, I had no idea what I was doing and started out writing about beekeeping for some clients and luxury properties in Spain for others. After that, I shifted into writing about real estate and building materials with no idea that 2020 was coming and, amongst other changes, the real estate industry was about to go crazy. 

Looking back, I was in the perfect position and there was plenty of content to write. As the real estate craze settled down, there wasn’t as much of a need for content in that niche, and I shifted my focus to more home improvement, personal finance, and commerce.

A lot of the time, it feels like riding a wave and trying to keep my head above water and taking things as they come while simultaneously being proactive and getting ahead of trends, so I can position myself to be in the right place at the right time to get clients and projects — if that sounds like a lot, it is! 

To help you learn about 2025 freelance writing trends and freelance predictions for the year ahead and beyond, we’re covering what professional freelancers have to say about the industry:

The 2025 Freelance Writing Trends Freelancers Should Be Aware Of

I talked with freelance writers and looked at recent survey findings to figure out what’s coming in 2025. But the freelance industry is still ever-changing, so while this is what we see coming, it can always shift and change in ways we don’t expect. 

AI is here to stay, but not in the way that we thought as freelance writers

“AI is here and it’s not going anywhere,” says Kaitlyn Arford, a freelance writer who curates a newsletter with freelance writing opportunities. “I think at this point the companies that want to use AI for content are going to use AI, while others have returned to hiring writers.  I’ve also seen opportunities for writers to work with AI and I would expect to see some of that next year. (For example, brands wanting writers to edit AI copy or train AI models.)”

While general sentiment has moved away from the panicked AI will take our jobs freak-out that occurred when ChatGPT rolled out, AI is still impacting the freelance industry. Ashley Cummings, founder of the boutique content marketing agency, Searchlight Content, who along with freelancer, Emma Siemasko, conducted a survey on the state of AI in content marketing, says, “With the rise of AI, I think the freelance writing world will see more of what I’m calling Content Conductors, or good writers and editors who are hired to prompt AI, tweak, and reword. I think it’s unfortunate, but I think it’s coming.”

LinkedIn is the place to be for freelance writing jobs

“Twitter/X used to be a stable place to connect with editors and find pitch calls,” says Arford. “That’s not true anymore. LinkedIn is the place to be.” She recommends that “your LinkedIn profile reflects what you do as a freelancer and clearly shares that you’re available for hire.” 

The professional social platform isn’t just a place where you explore how to find freelance clients on LinkedIn, though it can be very helpful for that. Freelance writer Kat Boogaard says she’s been approached about doing some LinkedIn ghostwriting projects for company executives who want to build their personal brands. Ghostwriting LinkedIn posts (and articles) or generating thought leadership content for executives to post may also be an upcoming freelance niche to explore.

Add to your freelance client services

Speaking of niches, it might be time to broaden yours. High-paid freelance skills will ensure you always have freelance work to do.

I’m predicting this is a freelance writer trend for 2025. While there’s a lot to be said about niching down and focusing on a topic that you know well, there is a time and a place to explore other niches, and 2025 might be the time to consider these best high-paying freelance niches. 

As content budgets for freelance writers have become tighter in recent years—I just had an editor tell me their budget is small this year and another client paused content one month to wait for their budget to renew — you may need to get creative with freelance business offerings.

“Experiment and do whatever you have to to stay afloat,” says Arford. “That might mean working in multiple niches or in different types of work, like offering more services.” Consider one of these 10 passive income for freelancer streams to bulk up your bank account.

Freelancers have to be proactive to maximize 2025 freelance writing trends

We’ve all seen that perfect call for pitches on LinkedIn or X/Twitter only to glance down at the hundreds of comments announcing people have sent pitches. It’s frustrating, but that freelance trend likely isn’t going anywhere, at least we don’t expect it to disappear by 2025. What does this mean for your business? 

Ditch the feelings of discouragement and get proactive with pitching freelance articles and services via cold emails.

Building relationships with local businesses and other people in your area is a great practice to try, recommends Arford. (Check out local ‘Chamber of Commerce’ groups, local meetup events, and professional organizations in your town or city.) You can also reach out to editors and potential clients with a letter of introduction that shares who you are, what you do, and how you may be able to help them with their content needs. 

[Here are LinkedIn outreach templates to try when you want to connect to someone and pitch your business.]

[Steph’s tip: I started using ChatGPT to ask for editor emails, and it actually works!]

Relationships are key to making 2025 freelance writer business strides

Building relationships with editors, other freelancers, and public relations teams will be your winning ticket to generating more work in 2025. While there are still freelance job boards and newsletters that share calls for freelance pitches, there’s a lot to be said for cultivating your own relationships.  You never know who might become your next anchor client for 2025.

Building relationships with editors, not just for work but to genuinely connect, can mean that you’re top of mind when they need a writer. Connecting with other freelancers can lead to work down the road if someone they work with needs help. And PR reps are a great source of ideas and can connect you with products and experts to enhance your stories.

Take freelance relationships a step further and work together to take on larger projects, suggests freelance writer Andy Strote, agency founder and author of How to Become a Successful Creative Freelancer. “Freelancers can propose a ‘virtual agency’, a team of freelance experts brought together for [a] project,” he says. The team might include a writer, designer, and developer who can take on larger projects for a client. This is a good strategy to explore as a freelance writing trend for 2025. Work connecting with those freelancers you’ll team up with in 2024 so you have your team in place.

Bring On 2025 Freelance Writer Trends

Obviously, none of us can actually predict which trends will take hold in 2025, but it does help to be proactive, take a look at where things are now, and predict where they might be headed. It’s also a good time to start planning—and pad your bank account as best you can.

If you want to start offering more or different freelance writing services, this is a good time to start researching who needs them and how you can reach potential clients. If you’re going to ask existing clients for freelance referral work, we’ll show you exactly how to do that.

You can also research up-and-coming freelance writing niches for 2025 or explore an area that you think would be a good fit and compile a list of potential clients or editors. The new year is just around the corner, and now is the time to start preparing for 2025 freelance trends to hit.

One of the things, and there are quite a few, that surprised me about freelance writing is that freelance writing comes in many forms. Each type of freelance writing seems like it comes with its nuances, terminology, and rules, so getting an idea of different examples of freelance writing work can help you zero in on the type of writing you want to do.

Some examples of freelance writing work include editorial writing, content marketing, copywriting, ghostwriting, and social media writing, and we’ll go over these and more in this article to help you get a handhold in what can feel like an overwhelming number of options. The type of writing you choose to pursue will depend on the publications you want to write for, the type of content you want to write, and the amount of research you want to do.

The tricky part can be that many of these types of writing have similarities and subtle overlaps. For instance, you could be a ghostwriter and a social media writer if you’re writing LinkedIn posts for company executives. Or you can do content marketing writing for a company’s blog. 

But the good news is that while this can make things confusing, it can also make it easy to move from one type of freelance writing to another if you want or need to. 

What are Examples of Freelance Writing Work?

Here are some different freelance writing examples. See freelance writing samples and different ways freelance writing can be explained in the business world. This can help you be on your way when exploring how to find freelance writing jobs.

Editorial Writing

Editorial writing is typically included in online and print magazines, newspapers, and other publications. In it, the writer takes a specific stance on an issue or writes from their perspective about a topic with a very defined angle. 

To become an editorial writer, you need to position yourself as an expert in the area you’re writing about, and it doesn’t necessarily have to be politics or climate or anything that heavy. 

You may be an expert in efficiency or healthy products for your home and then leverage that into writing expert editorial content.  In some circles, editorial writing for magazines and websites is synonymous with journalism writing. For others, examples of freelance writing samples that include editorial writing might be an opinion piece.

Freelance Writing Example: The New York Times — The newspaper is a good place to see editorial writing in action. 

Content Marketing Writing

Companies use content marketing writing to inform and educate their customers (and potential customers) as well as engage them with the brand. If you’ve headed to a brand’s blog, gotten a series of emails from a company, or read a case study of a company’s past projects, you’ve seen content marketing in action. These are all freelance writing examples.

This type of freelance writing is intended to position a person or brand as an expert in their field and engage their current and potential customers or clients. Content marketing writing can take many forms, typically blog posts and articles, email sequences, and even case studies. 

This type of freelance writing work can easily overlap with ghostwriting because some brands may not want the content attributed to a specific writer but rather act as the voice of the brand speaking to their consumers.  A freelance writing sample in this niche could address “7 Ways to Use X New Product” from the company or something like “7 Signs Your Teeth Aren’t as Clean As You Think” on a dental product brand site.

Example of freelance writing: Get even with dark spots: Hyperpigmentation explained

Copywriting

Whether you know it or not, you see copywriting just about everywhere. Copywriting in its most basic form is writing advertisements, but it can include product descriptions, product labels, website copy, newsletters, scripts for commercials, and more. Essentially, it persuades readers or listeners to take action and purchase, subscribe, follow, etc. Copywriting doesn’t typically come with a byline, but you may be able to see your writing out in the wild.

Freelance Writing Example: Native Whole Body Deodorant Spray — Check out the Scent Description as a freelance copywriting example. (Actually, all of the webpage copy could be examples of copywriting.)

Sponsored Content Writing

Sponsored content writing overlaps with content marketing writing, blog writing, and social media writing depending on where it’s published. Sponsored content writing includes a product or service that’s being promoted by the brand. 

This type of freelance writing can even be woven into editorial writing, and it can sometimes be so seamlessly integrated that it can be difficult to spot unless you know what you’re looking for. Look for copy that says “sponsored content” or “sponsored by” on a website article page or a print magazine page.

Freelance Writing Example: 3 Easy Ways to Make Your Home Look More Luxe — Sponsored by MINWAX

Technical Writing

If you’ve used a product’s instructions to set up a new device or gadget, you’ve experienced technical writing. This type of writing includes writing user manuals and product instructions as well as white papers that do a deep dive into a particular subject or aspect of a company’s business. 

To be a successful technical writer, you’ll need to be a skilled researcher as well as have a deep knowledge of the subject matter or business. If you have real-world experience in the industry you’re writing about, that’s definitely a plus.

Freelance Writing Example: Shark Detect Pro Robot Vacuum User Guide 

Ghostwriting

Curious about ‘what is ghostwriting?’ Ghostwriting means writing under another person or company’s name. Ghostwriters can write books, speeches, blog posts, and more. The downside to this is that you may not get recognition for your work, and you may not even be able to discuss it depending on the nature of the work.  It’s also why it’s challenging to know which of these are freelance writing examples.

But the upside is that you can work with clients to craft their tone which can create a rewarding experience for you as you work toward an example of freelance writing in the ghostwriting field.

Freelance Writing Example: Arktura — The company’s blog, as well as an Op-Ed could be ghostwritten, or LinkedIn posts and articles might be ghostwriting examples. (It’s hard to spot these!)

Journalism

Journalism refers to reporting on current events, issues, and trends, but it can also overlap with content writing depending on how much reporting you’re doing. If you’re working for a news publication, the type of writing will likely rest firmly in the journalism category. But certain types of content writing in which you interview expert sources about a topic and then report your findings or use it to support the topic can also fall under the journalism umbrella.

Freelance Writing Example: Your favorite news source

Video or Podcast Script Writing

Video or podcast producers can hire a freelance writer to create the script from which they will produce their content. Depending on the structure of the video or podcast, you may write a fully fleshed-out and detailed script, or you may be responsible for creating a looser outline if the show is more free-flowing. The amount of research and expertise you need will also depend on the type of content they produce. This could overlap with social media writing if you’re writing scripts for TikTok, Instagram, or YouTube.

Example of Freelance Writing: Solar System 101 | National Geographic — Someone had to write the script for the narrator to read. 

Social Media Writing

Social media writing typically deals with writing copy for social posts on Instagram, LinkedIn, or X, but it may also consist of writing scripts for Reels or TikTok videos and include content strategy depending on the client and their needs. You can work with individuals, brands, or other companies. Because the line between social media writing and content creation can be blurry, make sure you discuss expectations with your clients and clearly lay out what deliverables you’ll be producing for them. 

Freelance Writing Example: The Skinny Confidential Instagram

Blog Writing

Many companies maintain blogs, and therefore need blog writers. Blog writing is a broad category because examples of freelance blogs can range from thought leadership content from Fortune 500 companies to tips and tricks from a beauty brand to information about your local HVAC company.

Blogs often fall under the content marketing umbrella because the goal of a blog post is to reach potential customers and inform and engage them, so they think of the company when they need to reach out for products or services. Blogs can also be a form of editorial writing or come directly from an individual for whom you can ghostwrite.  You might want to create freelance writing samples that show how you’d write a blog for a particular client and feature it on your website.

Example of Freelance Writing: Better Money Habits — Bank of America’s blog, which would also be an example of content marketing writing.

How to choose examples of freelance writing work that’s best for you

Finding the right type of writing work often takes some trial and error. I’ve tried copywriting and email sequences, but I mainly focus on content marketing, especially blogs and articles as my sweet spot for freelance writing examples.

Your choice might also depend on the time you have for research. When I’m busy, I prefer jobs with light research over more in-depth journalistic writing.

Exploring different freelance work and connecting with editors will help you discover what you enjoy and excel at.

Becoming a successful freelance writer is about more than just honing your craft—it’s also about finding a steady stream of work that pays the bills and keeps your business growing. (For many of us, having enough clients to work with regularly is a constant struggle or freelance challenge.) 

Whether you’re just starting out or you’re a seasoned freelancer looking to expand your client base, there are several effective strategies you can use as you explore how to get freelance writing work. This guide will walk you through the key methods to land those coveted writing gigs, from leveraging your website to pitching cold emails.

Here’s How to Get Freelance Writing Work

These are some of the tools professional freelancers use to find freelance writing jobs whether they are beginners or experienced freelance writers looking to get freelance writing work. When you’re ready for pro tips on how to find freelance writing jobs, we’ve got you covered.

Use your website.

Your website is one of the most powerful tools in your arsenal as a freelance writer. It’s not just a digital business card; it’s a dynamic portfolio that showcases your skills, expertise, and personality to potential clients. I found that having a website sealed the deal for many potential freelance clients who looking into my personal freelance brand.

Start by ensuring your website is professional and easy to navigate. Include a well-crafted “About Me” page that tells your story and highlights your unique selling points as a writer. Your portfolio should feature a range of writing samples that demonstrate your versatility and proficiency across different niches. If you’re just starting out and don’t have many samples, consider creating blog posts on topics you’re passionate about or offering to write for a friend or family member’s small business website at a reduced rate. This will help you build a portfolio that you can proudly display.

SEO (Search Engine Optimization) is also crucial when setting up your website. Use relevant keywords throughout your site, particularly in your blog posts and portfolio pieces, to make it easier for potential clients to find you through search engines. Additionally, include a clear call to action on every page, encouraging visitors to contact you for writing services.

Lastly, make sure your website is mobile-friendly and loads quickly. Clients are likely to be browsing on various devices, and you want to make the best impression possible, regardless of how they access your site.

If you want to learn how to work from home while caring for children, check out some of these freelance jobs for moms.

Ask for referrals.

I totally understand that this can feel a bit “ick,” but one of the most effective ways to find freelance writing work is through referrals. Word of mouth is a powerful marketing tool, especially in the freelancing world where trust and reliability are paramount.

In fact, many freelancers I come across tell me that the previous employer(s) or former colleagues are their first clients.

Start by reaching out to your existing network—friends, family, former colleagues, and even past clients. Let them know you’re freelancing and would appreciate any referrals. This can be done through personalized emails, a LinkedIn update, or a casual post on your social media profiles. 

Be sure to clearly outline the types of writing services you offer and the kinds of clients you’re looking to work with. I think it’s wise to have a basic website live where they can see some samples of your work and an easy way to contact you.

If you enjoy working with a certain client and they seem happy with your freelance skills, ask them for referrals to other colleagues who might need support or, to keep you in mind should they know someone else who wants to hire a freelance writer.

Turn in great work.

One of the best answers for how to get freelance writing jobs is to do a fantastic job on any assignment you turn in. As a former magazine editor who assigned articles to freelancers to turn in, I always remembered the writers who turned in good reporting and research, followed instructions, sent me a draft on time, were good about the editing process, and who had more ideas for the website or magazine. 

Being an excellent freelancer to work with will help you stand out amongst the competition and be the answer to how to get freelance writing work. 

Clients would much rather work with great freelance writers repeatedly or on a retainer over explaining their process and finding new freelancers every month.


Ask for testimonials from satisfied clients as well. These can be powerful social proof on your website and LinkedIn profile, encouraging potential clients to hire you.

Learn how to get freelance writing work through social media.

Social media platforms like LinkedIn, X, Threads, Instagram, and Facebook can be gold mines for finding freelance writing work—if you know how to use them effectively.

On LinkedIn, ensure your profile is optimized with a professional photo, a headline that includes “freelance writer,” and a summary that highlights your expertise and services. I think mentioning a niche or two that you excel at is helpful for standing out amongst freelance writer competition.

Join LinkedIn groups related to your niche or industry, and actively participate in discussions.  Comment on other professionals’ posts on LinkedIn who are in your industry–including those editors you’ve been trying to get noticed by.

This helps you build visibility and connect with potential clients. Follow editors, content managers, and companies you’d like to work with. Sometimes editors post calls for pitches or job openings on their profiles or, they’ll share a job post from an editor at a different publication.

Facebook groups for freelance writers or specific niches can also be great places to find job leads. These communities often share job postings, advice, and opportunities. Just make sure to contribute to the group as well, rather than just lurking or posting self-promotional content.

Some editors are still posting calls for writers on Twitter/X these days but it tends to be slowing down. You might want to try connecting with editors on Threads or on Instagram if they are sharing professional types of posts there on a public profile.

Write great article pitches.

One of the best freelance writing tips Pitching articles to publications is a tried-and-true method for finding freelance writing work, especially if you’re interested in writing for magazines, websites, or blogs.

The first step in pitching is to identify the publications you want to write for. Spend time reading the publication or website to understand their style, tone, and the type of articles they publish.

(I recommend using the library to read recent and back issues or to get access to free digital copies of the publication. I use the Libby app and Hoopla to access online magazines.)

Once you have a good understanding of what type of content they publish, look at their editorial calendar online (usually in an advertising section).

See which month and themes they’re working on before you spend a lot of time brainstorming ideas for an issue that might be complete.

Your pitch should be concise, compelling, and tailored to the publication. Start with a strong subject line that grabs the editor’s attention, outline your article idea and explain why it’s a good fit for their publication. Let them know why you should write it.

Include links to your relevant writing samples, and be sure to mention if you have any specific expertise or personal experience that makes you uniquely qualified to write the piece. Follow up if you don’t hear back after a week or two, but don’t be discouraged by rejections. Pitching is a numbers game, and persistence is key.

If you’re just starting out, consider pitching smaller, local publications or niche blogs to build up your portfolio. As you gain more experience and bylines, you can start targeting larger, higher-paying publications.

Use cold email pitches.

A lot of freelancers don’t like to employ this strategy when they explore how to find freelance writing work. That’s a mistake.

Cold emailing can be an effective way to land freelance writing work, especially with companies or brands that may not advertise freelance opportunities. The key to a successful cold email is personalization—show the recipient that you’ve done your research and are genuinely interested in working with them. 

Make sure you also let them how you can add value to the company, including any data points from past clients that would be worth noting – like getting clients to the first page of Google with content or driving their newsletter open rate up by 20%.

Share links to your portfolio, and suggest a time to discuss how you could work together.

Follow up a week or two later if you don’t hear back. Cold emailing is all about persistence and finding the right contact at the right time. Even if you don’t get an immediate response, your name might stick in their mind for future projects.

Apply to freelance jobs to find freelance writing work.

Freelance job boards are a popular way to find writing gigs, but they can also be highly competitive. To stand out, you need to be strategic about where and how you apply.

First, identify the job boards and websites that list freelance jobs that align with your niche. Set up alerts so you can apply as soon as new jobs are posted—timing can make a big difference.

You might need a freelance resume so keep that in mind and have one ready to include. Attach or link to specific writing samples that are relevant to the job, rather than sending a generic portfolio.

Getting Freelance Writing Work Can Feel Rewarding

For me “getting the assignment” is half of the fun of freelancing. (Then I realize I have to do the work!) Finding freelance writing work isn’t easy but it is rewarding. By leveraging your website, networking through referrals, turning in amazing freelance work, engaging on social media, pitching articles, sending cold emails, and applying to freelance jobs, you can build a steady stream of work that supports your freelance writing business.

Remember, every client interaction is an opportunity to build your reputation, expand your network, and secure more work in the future. Stay proactive, keep honing your craft, and the opportunities will come.

I ran into my old journalism lecturer at a social function recently. When I mentioned I was freelance writing, he asked, “Is that a polite way of saying you’re between jobs?’” If so, I responded, it means I’ve been ‘between jobs’ for more than 20 years now as I’ve added to my freelance skills.

I earn a living freelancing and freelance writing isn’t even one of the highest-paying freelance skills of 2024. (BTW, here are the highest-paying freelance writing writing skills to know in 2024.)

Freelancing—in a whole range of fields beyond writing—is no longer just an alternative career path.

Thanks to technological advancements, changing work preferences, and the global shift toward remote work post-pandemic, freelancing is now a legitimate mainstream option offering significant earning potential, flexibility, and opportunity.

In 2020, the cross-border money transfer service Payoneer surveyed 7,000 freelancers from more than 150 countries and found that the worldwide average rate charged by freelancers was $21, higher than the $19 average rate from two years earlier.

Those don’t sound like the sort of dollars that would entice anyone to quit their day job.

But such a figure vastly under-represents the pay packets earned by people who are working at the upper echelons of the pay scale. In order to reach that status, you need to adopt some high-paying skills for freelancers.

Whether you’re a seasoned freelancer, or a beginner freelancer new to the freelance market, focussing on in-demand skills such as mobile app development, AI development, customer relationship management (CRM), website development, or social media content creation, can open doors to top-paying projects.

Platforms like Upwork, Fiverr, and Toptal also provide the infrastructure to connect with clients and manage freelance work efficiently, paving the path toward success in the freelance economy as you add on the skills of a freelancer clients want. (Here’s how to snag a download of 50 freelance sites that list freelance jobs.)

There are diverse opportunities available for professionals navigating the evolving landscape of work, says Matti Yahav, Chief Marketing Officer at Fiverr.

“By aligning (with) these burgeoning industries and cultivating in-demand skills, aspiring individuals can unlock pathways to financial success and professional fulfillment,” Yahav says.

The 5 highest-paying freelance skills for 2025

When you’re ready to carve out your career at the more lucrative end of the freelance market, it’s well worth boning up on the following skills as well as the highest-paying freelance writing skills.

Best freelancing skills: Mobile app development

Mobile app development is one of the skills of a freelancer that involves creating software applications that run on mobile devices such as smartphones and tablets. They’re typically developed for platforms like iOS (Apple) and Android (Google). Mobile app development is one of the high-demand freelance skills. Mobile app developers need a strong grounding in programming languages and development tools and frameworks. Though many gain this knowledge through a computer science degree, self-taught developers can also succeed.

The Business of Apps says about 27 million developers were building for mobile in 2022, pointing out that software for mobile “permeates every business vertical on the planet”. That means the desktop or mobile app software developer profession has seen its popularity skyrocketing—which is why you might want to add it to your list of freelancing skills. While the Business of Apps notes that independent mobile app developers earn about $1500 a month on average, there are ‘Pro’ developers on Fiverr charging more than $6000 per project. Highly experienced developers and those in major tech hubs can potentially earn more.

Best freelancing skills: AI Development

If Netflix, Amazon, or Spotify has ever suggested the perfect movie, book, or song, you’ve seen the work of an AI developer in motion. Developing recommendation algorithms that analyze user preferences and behavior to highlight related content, products,or services, is just one task attributed to the burgeoning field of AI development.

More broadly, The Code Institute says AI developers “design, develop, and deploy AI-powered solutions.” They create algorithms and systems that allow machines to perform tasks that would otherwise require human input and intelligence as a freelancer skill. AI developers work on machine learning models, neural networks, natural language processing (NLP), data analysis, and computer vision. Their skills are useful in a wide range of fields, including healthcare (medical imaging and diagnostics) and finance (fraud detection and credit scoring).

You’ll need a sound background in mathematics, along with proficiency in programming languages to secure a gig as an AI developer, but the financial rewards are among the highest in the tech industry. The Bureau of Labor Statistics says the median salary in 2023 was $145,080 per year. Not too shabby!

The surge in demand for AI services underscores the growing importance of technology-driven solutions across sectors, says Yahav. “With searches for ‘AI influencer’ skyrocketing by 63.05% and inquiries for ‘AI SaaS’ experiencing a staggering 14.61% increase, it’s evident that businesses are keen to harness the power of AI to drive innovation and growth,” he says.

Zendesk says that more than nine in ten companies now use customer relationship management (CRM) software, making this another high-demand area to pursue for a freelancing skill. CRM developers are professionals with programming and coding expertise who gather customer information for companies to help them track, store and organize customer data, according to Career Karma. CRM tools also assist companies in streamlining the sales process, finding new leads, boosting profitability, and strengthening brand loyalty.

Best freelancing skills: CRM Management

As the eCommerce sector continues its robust expansion, Shopify is emerging as a favored platform for small businesses, Yahav says. “Freelancers proficient in Shopify design and marketing are well-positioned to capitalize on this trend, with earning potential reaching up to $3,000 per project,” he says. A combination of programming, social skills, and problem-solving freelancer skills are required to earn the big bucks. Discover CRM software that’s on our list of best apps for writers.

Best freelancing skills: Website development

There are a staggering 1.11 billion websites in the world, with three new websites built every second, according to Forbes Advisor. Website developers are the people charged with the responsibility of creating and maintaining these sites, and ensuring they attract attention amid the noise.  Website developers might focus on the front-end (user-facing) side of the equation, while back-end developers make websites functional and secure, ComputerScience.org notes. Full-stack developers handle the entire web development process. These aren’t necessarily easy skills to develop but they are worthy best freelancing skills to learn for staying power in this field.

The numbers give some sense of the possibilities for professionals in this field. The US Bureau of Labor Statistics says that overall employment of web developers and digital designers is set to grow 16 percent from 2022 to 2032, which is much faster than the average for all occupations. The median pay is $92,750 per year, though Pro web designers on Fiverr are charging around the $15,000 market for a single premium project. (BTW, how much can you make on fiverr per month?)

As with the other inclusions on this list, it’s important to master different programming languages and tools, such as HTML, CSS, JavaScript, Python and Ruby. Some develop these high-paying skills for freelancers via college and university education classes while others pick them up through online courses and coding bootcamps.

Here are some freelance skills business owner Diana Kelly Levey learned with a freelance side hustle.

Best freelancing skills: Social media content creation

The creator economy is massive. Linktree’s 2022 Creator Report revealed that there are around 200 million social media content creators, defined as “individuals who use their influence, creativity, or skills to aggregate and monetize their audience.” While most only start earning at the six-and-a-half-month’s mark, 1 in 10 influencers earn more than $100,000 per year, while the top three percent are generating more than half a million a year. This seems to settle the argument over whether content creation is a “real job.” (Time for your parents to stop rolling their eyes at it!)

While many universities offer courses (variously titled content and social media marketing, content creation, digital media, and the like), it’s also possible to learn ‘on the job,’ with lots of resources publicly available. According to Fiverr, searches for ‘social media content creator’ are up 58%, suggesting that this is an important area to watch.

“Businesses are actively seeking skilled freelancers to bolster their social media presence,” Yahav says. “Roles such as SEO backlinks, Google Ads campaigns, and social media content creation are in high demand, offering earning ranges of up to $2,000 per project.”

Whether you’re a seasoned long-term freelance pro or a newbie, focusing on in-demand skills such as mobile app development, AI development, CRM management, website development, and social media content creation can help carve out your corner in a bustling marketplace. Companies are willing to pay and that’s why these are some of the highest-paying freelance skills you should know in order to make good money as a freelancer.

Frequently asked questions about the highest-paying freelance skills

Here are common freelance skills questions asked and answered about high-demand freelance skills:

How do I get my first freelance job in these high-paying fields?

Getting your first freelance gig might be the hardest part of the process. Gaining qualifications is helpful but, in some of these areas, optional. When you feel you’re good to go, focus on building a freelance portfolio which will showcase your skills with sample projects, open-source contributions, or case studies that showcase your know-how.

While you might not rely completely on platforms like Upwork, Fiverr, and Toptal, creating profiles with these sites might serve to ‘turn on the tap’ and thus ensure a steady flow of clients. (Is Fiverr worth it?) Network and seek referrals by joining professional communities, attending industry events, and connecting with peers and potential clients on LinkedIn. Word-of-mouth referrals can also be a great way to land your first gig.

What are some of the freelance challenges faced in these high-paying fields?

The best freelancing skills are important to have in your freelance toolkit. But, high-earning freelancers still face a range of obstacles. Here are a few freelance challenges:

  • Staying current with technology is crucial, making continuous learning through online courses, webinars and subscriptions to industry publications essential.
  • Managing client expectations requires clear and frequent communication in the form of regular updates (and usually a bit of problem-solving). Ensuring you have a thorough understanding of requirements before starting a project is also important.  These are the top questions to ask freelance clients.
  • Balancing multiple projects can test the best of us, making effective time management and organizational skills essential. Many successful freelancers use project management tools like Trello or Asana to keep track of deadlines and deliverables.

How can I ensure my freelance rates are competitive yet fair for these high-paying freelance skills?

Setting competitive yet fair rates involves knowing your worth, while keeping one eye on the market. Use platforms like Upwork, Fiverr, and Glassdoor, or check online forums, to research the going rates. Consider your experience and skill level by factoring in your expertise, years of experience, and the complexity of the projects you handle. Soon you’ll be earning $100 an hour—or more—freelancing.

You’re a specialist with advanced skills? You can – and should – charge higher rates. Also, just as hotels and airlines do, adjust your rates based on demand. If you find yourself consistently booked out, or receiving more referrals than you can handle, it might be time to raise your rates as a demand management strategy.

Finally, don’t forget to account for overheads and expenses in these skills for freelancer rates. Overlooking these costs of freelancing can put a real crimp in your take-home pay.


I was part of a wave of journalists who had to flee the failing newspaper business. In 2021, I took a voluntary buyout that didn’t seem that voluntary. Almost every year since 2008, the companies I worked for laid off employees or offered buyouts. It was going to be a matter of time before I was involuntarily shown the door and needed to think about freelancer goal-setting strategies.

It was a painful yet ultimately rewarding decision to transition into full-time freelance writing. I had to find out for myself the answer to, “Can you earn a living freelancing?”

I’d say it’s a resounding, “Yes.” I’ve more than tripled my income since I started freelancing.

There have been many stops and starts and wrong turns in my freelance journey but I’ve managed to achieve a degree of success that has allowed me to create a long-term blueprint for growth. It’s a multilayered plan that includes investing in my business, creating financial efficiencies, and setting financial goals. 

To grow your business, you need to set aside time to think about a long-term growth strategy. It’s hard to envision a prosperous future when you’re struggling to get clients in the early phase of freelancing but if you are committed, you’ll get to a point where you can plan for your financial success and establish a healthy freelance money mindset.

4 Things to Think about During Freelancer Goal-Setting

Keep these topics in mind when you set freelance goals and look toward building a sustainable freelance business.

1. Invest in Your Business

This is the first year I’ve been able to commit a sizable budget to investing in my business.

A year ago, I took the step of turning my freelance business into a Limited Liability Corporation. What is an LLC?  It’s essentially a business structure that shields owners from any personal liability they might incur.  

For me, there was a psychological component to creating an LLC. It created the formal structure I needed to move forward with advancing my business. I wanted to be a business owner instead of a freelance writer. Becoming a business owner helped me frame and strategize for the future. It’s given me an avenue to decide what services I can offer, what services I want to offer, and how I want to grow my business. 

As a freelancer, it felt like I was randomly chasing freelance writing jobs. Now, I’m changing my website and my business name so I can reposition from being a freelance writer to running a writing business. Small words that shape how we see ourselves can have big impacts. These are forms of investments. 

2. Establish Financial Goals as Part of Freelancer Goal-Setting Strategy

Everyone has bills to pay. Without a regular paycheck, it’s critical for freelancers to know exactly what they need to get through the month. For instance, by the end of my first year I was making around $3,000 per month freelancing. It wasn’t great but I had a ramp that allowed me extra time to build my business because I received a 10-month buyout from my previous job. 

Having a financial cushion to start your freelance business is important. Once you’ve established your business, you need to have financial goals that project growth. Pare it down to monthly goals. 

Initially, I wanted to make more each month than I did the month before. My goal was $5,000 per month. Financial progress isn’t linear for any business. You have to be prepared for downturns that could result from a lack of work or slow payments from clients. 

It’s also important to stash away at least 25% of your income for taxes. (Get more taxes for freelance writers tips.) I pay myself every two weeks and I save at least 20% of my income. At least half of my savings goes toward my retirement. 

If business is lean, you’ll have to consider cutting expenses. However, this is a short-term solution that should only be applied as a final resort. You don’t want to live with the stress of constantly having to be frugal.

3. Create Strategies to Achieve Those Freelance Money Goals

There are multiple ways to increase your income. My big break was landing an anchor client. My anchor client accounts for over 80 percent of my revenue. My financial goals are currently $12,000 per month. 

Do I hit it every month? No, but it’s not an unreasonable standard at this point in my business.  Some freelancers have two or three freelance anchor clients. 

These are priority clients. They account for the majority of your revenue and time. My anchor client was a game changer. It allowed me to raise rates for other projects and it created enough security for me to turn down assignments that didn’t seem like a good fit or didn’t pay enough. 

Nothing in freelancing lasts forever so I’m operating under the assumption that eventually I’ll lose my anchor client. I view it this way to stay motivated. I must constantly diversify my client list and be ready to pivot, offer new services, and be prepared for downturns. 

You should constantly look for different services that could work for you. Some of the highest-paying freelance skills of 2024 include mobile app development, AI Development, Website Development and others. 

4. Write Down Skill Goals as Part of Freelancer Goals

What are skill goals? It’s simply learning a new skill that you can translate into a service for your clients.  The five highest-paying freelance writing skills of 2024 involve ghostwriting, UX writing, and healthcare writing to name a few. Explore these to see if you have any interest in building upon your innate know-how.

I’m taking a class on premium ghostwriting that focuses on how to write an educational email class. It’s a service that I’ll likely add at some point. It might be adding SEO writing expertise to your portfolio of services. From free to paid classes, there are multiple ways to increase your SEO knowledge and add value to your services. It’s a great skill to incorporate into freelancer goal-setting sessions. 

A former journalist who understands story pitches and what makes a good story could add a public relations component to their services. There are clients who will pay you to get publicity for their stories. This can be very lucrative. As your business grows, you’ll have to figure out how to manage it and whether you want to scale it out by adding employees or whether you want to manage it as a solopreneur. 

Take Freelancer Goal-Setting Strategies Seriously

Establishing a road map for your financial growth is imperative to make it in freelancing. Devote a half day each week to journaling or writing out your future financial goals. Some key fundamentals for financial growth include setting a monthly goal, planning daily for future revenue goals, making sure you are diversifying your clientele through freelance marketing strategies, putting some money aside every month for taxes and your savings, and learning new skills. 

How you follow these freelancer goal-setting fundamentals is up to you but you have to do these tasks to have a chance for sustained success.

If you’re curious about becoming a freelance writer, you’re likely wondering: What does freelance writing actually look like?

From crafting blog posts for businesses to writing scripts for videos, freelance writing covers a wide range of opportunities and the answer to ‘what is a freelance example’ can be a number of things.

Whether you’re just starting out and exploring how to find freelance writing jobs or looking to level up, understanding the different types of freelance writing jobs is key to shaping your career.

Let’s dive into the various types of freelance writing, examples of freelance writing work for each, and what you can expect to work on as a freelancer.

Get Freelance Example Tips 

Here are some examples of freelance writing work to show you what types of freelance writing you might want to explore.

1. Blog Writing

One of the most common and accessible types of freelance writing is blog writing. Whether you’re ghostwriting posts for businesses or running your own blog, this form of writing allows you to educate and engage readers on a wide array of topics. Blog posts typically range from 600 to 1,500 words and can focus on anything from SEO-optimized how-tos to personal experiences that gain a following and keep readers coming back for more.

Example of Freelance Blog Writing:

Blog writing can be a great way to start your freelance career and it’s one of the best ways to showcase your writing talents. It’s a smart move to specialize in a freelance niche like health, technology, or lifestyle, you can increase your rates and gain consistent clients.

2. Article Writing

If you’ve ever flipped through a magazine or found yourself on an online magazine’s website reading about a recent celebrity trend and how you can try it, you’ve seen examples of article writing. Freelance writers often contribute articles to print or digital outlets. This type of writing can involve in-depth research, interviews with experts, and producing content that is educational, entertaining, or both. This is one of the most popular searches someone looks into when learning how to find freelance writing jobs.

Example of Freelance Article Writing:

While article writing can be competitive amongst other freelancers, the pay can be higher than blog writing depending on the outlet you write for, especially if you land work with well-known publications.

3. Copywriting

Copywriting is the art of writing persuasive content for advertising and marketing purposes. Bottom line? You’re trying to sell something. Examples of freelance copywriting can include product descriptions, email campaigns, landing pages, or social media ads. The goal? To get the reader to take action, like purchasing a product, signing up for a service, or subscribing to a newsletter.

Example of Freelance Copywriting:

  • Landing page copy for a brand, like the landing page(s) I wrote for GNC Routines.

Copywriters often charge premium rates, especially if they’re skilled at crafting compelling calls to action that drive conversions.

4. Content Marketing Writing

Content marketing writing involves creating valuable content that informs, educates, or entertains readers while subtly promoting a product or brand. Think of this as storytelling with a purpose. Content marketing can take many forms, from blog posts and articles to case studies and white papers. Sometimes you’ll need to interview subject matter experts (SMEs) from the company or find them on your own. Other times, it’ll be a research only article. Ask teh editor for freelance examples to show you what they’re looking for.

Example of Content Marketing Writing:

If you’re good at knowledgeable advice with brand messaging, content marketing can be a lucrative freelance writing avenue. It’s one of my favorite freelance writing example types.

5. Ghostwriting

Ready to figure out “what is ghostwriting?” Here are the basics: Ghostwriting involves writing content for someone else without receiving public credit. In other words, your name or byline won’t be on it. You could be hired to write blog posts, eBooks, speeches, LinkedIn posts, or even entire books under someone else’s name. Ghostwriters need to be skilled at capturing their client’s voice and tone.

Example of Freelance Ghostwriting:

  • A CEO’s blog posts on leadership strategies for their website or LinkedIn posts is a freelance example of ghostwriting.

Ghostwriting often pays well since the writer is often working on high-profile or in-depth projects. One of the biggest challenges is getting the client’s voice and tone down, and finding new clients if you signed a NDA can make it difficult to show off samples to new clients.

6. eCommerce Writing

You’ve likely noticed more articles these days featuring lists of products with handy “Buy Now” buttons. This is eCommerce writing, where freelance writers create product roundups, reviews, or shopping guides that incorporate affiliate links. Brands and publications use these articles to drive revenue through product sales. Simply put, if you research “best running shoes” and find yourself on a website like Health.com and then decide to buy a product from a link on that page, the publication might get a cut of that sale.

Example of eCommerce Writing:

eCommerce writing can be a stable source of income if you’re comfortable researching products and writing compelling descriptions.

7. Video Script Writing

If you love creating content that comes to life through visuals, video script writing might be for you. (Those of you who perhaps wanted to pursue a career in TV journalism might enjoy this example of freelance writing.) With the rise of YouTube, TikTok, and Instagram Reels, brands are investing in video content more than ever, and they need skilled writers to craft their scripts. 

This type of freelance writing requires strong storytelling skills and the ability to convey a message clearly and concisely through visuals.

Example of Video Script Writing:

  • A script for a company’s promotional video on Instagram Reels or TikTok is an answer to what is a freelance example.

Video scriptwriters are in high demand, and the pay can be substantial, especially if you work with larger brands or production companies. Come up with package rates and add this freelance example on to other services for a serious freelance rate boost.

8. Technical Writing

Technical writing is perfect for those who enjoy diving deep into complex subjects and explaining them in simple terms. This type of writing includes creating user manuals, product instructions, or detailed how-to guides. Technical writing often requires expertise in a particular field, such as technology, finance, or healthcare.

Example of Technical Writing:

  • A user manual for a new smartphone could be a great freelance writing example of technical writing.

While technical writing may require specialized knowledge, it also tends to pay higher rates due to the complexity of the work.

9. Social Media Writing

In today’s digital age, social media writing is one of the fastest-growing types of freelance work. From writing Instagram captions to crafting entire social media campaigns, freelance social media writers help brands maintain a strong online presence. The goal is to engage followers and boost brand awareness through clever, shareable content. Staying on stop of social media trends is a must for this type of freelancer.

Example of Social Media Writing:

  • “Top 5 Skincare Tips for Glowing Skin ✨ #SelfCareSunday” (for a beauty brand on Instagram)

This freelance example of writing requires snappy, concise content and often pays per post or campaign. You can offer social media writing services as an add-on to freelance clients after writing an article for them to boost your income.

To become a doctor, you need to go to medical school. To become a lawyer, you need to pass the bar exam. To become a freelance writer? The path to entry is not so clear. 

Freelance writing is a career offering flexibility, freedom and variety. Still, many beginners find it hard to break in. But no matter whether you’re wanting to start a simple side hustle, or to change careers entirely, there’s a path you can follow to get there.

Just be aware that the path looks a little different for everyone, no matter what you do to find work or explore how to find freelance writing jobs.

Leverage your background to get started

Some backgrounds might be more beneficial than others if you’re trying to figure out ‘how do I get into freelance writing?’

Journalism and media studies

A background in journalism or media studies offers a deep grounding in critical skills such as researching, interviewing, writing, note-taking, and ethical decision-making. I spent three years in journalism school and sometimes still hear the voices of my lecturers in my head. (“Your first priority is to your reader!” one of them used to bellow.) But a journalism degree is no longer a make-or-break asset for a freelance writer.

Public relations, corporate communications and marketing

These fields also offer a solid foundation for freelance writing. PR and marketing professionals already have great networks, know what the industry looks like from the other side of the desk, and have gained a solid understanding of how to craft messages that resonate with specific audiences. 

Technical or scientific backgrounds

Companies and brands are desperate for writers who can translate complex information into digestible content, so those with a background in a technical or scientific discipline will be in demand. Considering how to become a medical writer? There’s a market for that.

Writing technical manuals, white papers, case studies or other detailed materials is a natural fit for those with a deep understanding of specific subject matter. Book-length projects work well too. For example, Barbara Ehrenreich, a scientist with a PhD in cellular immunology, turned her analytical eye on social issues, penning books like Nickel and Dimed.  These are just some of the types of freelance jobs available to those looking to leverage these kinds of freelance skills.

Education or training

Ever worked as a schoolteacher? Taught English as a foreign language? Tutored high school or university students? Helped one of your kids with their homework? Educational experience can be a valuable springboard for freelance writers. Your ability to identify core issues, simplify complex concepts, and develop step-by-step guides to aid understanding, will stand you in good stead. You might even find a freelance community of teachers who can help if you’re looking into how to get freelance writing work in this field.

Blogging or content creation

If you’ve ever created and maintained a blog, developed content for your website, or thrilled your Instagram followers with in-depth captions, then you already have a head start. These experiences demonstrate that you can create engaging content, build an audience, and manage projects from start to finish. Your blog can even serve as part of your portfolio (see below). Check out these best blogs for freelance writers for inspiration.

Other handy backgrounds 

The good news is that you can leverage almost any background for success. Freelance writers come from disparate occupations. These include bartender and waiter (Elizabeth Gilbert, of Eat, Pray, Love fame), carpenter and fisherman (Outside contributor Jon Krakauer) and forensic psychologist and true crime author Katherine Ramsland.

Identify your freelance writing niche(s)

Having now considered how your background and previous experience might support your freelance writing goals, it’s time to think about your freelance writing niche – or best high-paying freelance niches. Many writers home in on what’s likely to prove most marketable or profitable. But it’s also important to think about what you could happily write about, day in and day out, for the next ten years or more. 

Ask yourself these questions:

Should I use my background as a springboard to get into freelance writing?

You might have a deep understanding of a particular industry or subject, but that doesn’t mean you can’t branch out. Stockbrokers or financial planners might be well placed to write about personal finance, investment strategies, day trading, or trends in cryptocurrency, but that doesn’t necessarily mean that they want to – or should. I wrote personal finance for about five years before I realized it wasn’t for me.

How do I like to spend my spare time?

You might be a keen hiker, a gardening green thumb, or a frequent flier. These passions provide important clues as to what niche or niches might work best for you. Choosing to write about subjects in which you’re genuinely interested will make for a more enjoyable work life. That sense of ease and joy will shine through in your words. 

One niche or several?

Picking a niche is not a case of ‘one and done’. There might be multiple subjects on which you can write with authority. For example, Christina Sterbenz divides her reporting work into ‘criminal justice and drugs’, ‘extremism’, and ‘environment’. Sarah Krasnostein, meanwhile, is a lawyer and television critic who is also adept at writing on criminal justice matters. Just start somewhere. 

Build a portfolio

A writing portfolio serves as a showcase for your freelance writing work. While there’s an art and a science to crafting the perfect writing portfolio, it typically includes a range of writing samples, such as articles and blog posts, or bigger projects that you’ve worked on, including annual reports, white papers, e-books, and more. There are many ways to make your portfolio stand out.

What if you don’t have a track record of publication? You’ll have to do a bit more work upfront, but it’s still possible to launch a portfolio that will make potential clients sit up and take notice.

Dig deep into higher education or professional writing samples

If you wrote a persuasive essay or a research paper as part of your degree, you could turn this into an article, blog post, or op-ed piece. Also think about any reports, sales letters, slide decks, email newsletters, or other writing you’ve created during past employment. These may also be tweaked to wow prospective clients.

Create writing samples

No existing writing projects to pick apart and repurpose? Consider setting aside a couple of days to create work samples from scratch. These articles, blog posts or other types of content should be aligned with the sort of work you’d ultimately like to get paid for. You could publish them on sites like Medium or LinkedIn, or set up a basic blog website as you explore why you need a freelance writing portfolio.

Guest post on established blogs or websites

Google ‘write for us’ and you’ll find squillions of blogs and websites looking for contributors. Choose sites that gel with your interests and review previous posts to ensure you have something new to add to the conversation. The pay will be minimal – or non-existent. But guest posts will get new eyes on your work and deliver a published piece of writing for your portfolio.

Write and submit stories ‘on spec’

Writing ‘on spec’ (‘on speculation’) means writing and submitting an article or other piece of work with no guarantee of publication or payment. It involves researching a publication, generating a story idea that fits the editorial mix, writing the piece as if you’d been commissioned, and sending it off to the editor. It’s a bit of a gamble, but sometimes it will help you break in. 

Finding those first freelance writing jobs for beginners

Creating samples, publishing blog posts and writing ‘on spec’ will only take you so far. Finding work as a freelance writer is an ongoing task, but it does get easier over time. 

Here’s how to get out of the starting blocks:

Leverage your network

Let friends and family know you’re getting started as a freelance writer. They might know someone who needs writing services or have connections who could become your first clients. Here’s how to get started copywriting as a beginner.

Tap your professional networks

Review your work history and consider whether any of your former employers, colleagues, or clients might need writing services – or know someone who does.

Join writing communities

Online writing communities offer a way to network with other freelance writers and come to the attention of potential clients. In Australia, Georgia’s Media Circle is an active Facebook group where callouts for writers, press trip offers, industry questions and other information are traded. LinkedIn and freelance-dedicated forums are other good places to start building community. 

Attend networking events

Don’t overlook industry gatherings, conferences, or meetups. These can be great ways to learn new skills, meet potential clients, and establish connections. Events are also a great way to stay informed about developments in your niche. Gatecrashing conferences is one of five main ways I like to generate fresh freelance articlestory ideas.

How to find freelance writing jobs

With all the above steps in place, it’s time to start hunting for freelance writing jobs. It’s worth trying a few different methods so you can determine which work best for you.

Subscribe to the website’s newsletter and get a PDF of “50 Websites That List Freelance Jobs.”

Job boards

Although I haven’t found job boards to be worth the trouble, some people, particularly those starting out, swear by them. Be aware that they are highly competitive arenas where rates are typically low, but if you’re a newbie, this may be the least of your worries. They include ProBlogger, Upwork and Freelancer. They’re a step up from content mills like Textbroker or iWriter, but be cautious nonetheless when using them.

Email newsletters

Some writers collate lists of opportunities gleaned from social media, personal contacts, and various other sources. For a few dollars every month (or sometimes for free) you can subscribe to their newsletter. Sonia Weisner has a weekly newsletter with many such opportunities, as does Kaitlyn Arford, while Australian-based Rachel’s List asks that people purchase a membership (or a 24-hour pass) to access information about advertised gigs. Diana Kelly Levey curates a handful of jobs with each of her weekly newsletters – for free.

Cold pitching 

Cold pitching is my favorite method of picking up new work. It involves approaching potential clients directly, even if they haven’t posted a job listing or given any other indication that they’re eager to hear from you. I’ve secured most of my work by pitching editors directly, with story ideas tailored to their publications. Successful pitching involves painstaking research and it can take a while to fine-tune a strategy that works for you and your niche. But in my experience, cold pitching is the most surefire way to secure a gig. 

FAQs about getting started in“how do I get into freelance writing?”

How much should I charge when I’m starting out as a freelance writer?

If you’re shooting for editorial work, don’t worry. Newspapers and magazines will have their own set rates which they pay to writers – and there’s usually no room for negotiation. However, if you’re focusing on writing for corporates or brands, you have greater freedom to set your own rates. This is key when you want to establish a good freelance writer salary

Research the market rates in your niche by viewing freelance writing forums, surveys and job boards. Take what you’ve learned and temper that with the complexity of the assignment, the time a project will take, the client’s budget, and your own level of experience. Starting out, you might be tempted to cut prices just to pick up work – but then clients become conditioned to paying rock bottom rates, which is bad for you and the rest of the industry. Don’t undervalue yourself. Explore the many ways freelancers get paid..

How can I manage my time effectively as a freelance writer?

Freelance writers rarely have the luxury of focusing on a single project at a time. Keeping track of multiple projects, deadlines, requirements, clients, interviewees, invoices and prospects can be daunting at first – and sometimes even when you’ve been at it for quite some time. But juggling multiple balls simultaneously (and cheerfully) is part of the job. 

I find it easier to tackle large projects, by breaking them down into smaller, more manageable pieces that can be tackled sequentially. Some writers swear by project management apps such as Trello or Asana or these top productivity apps, but I find I can stay organized enough with a rolling to-do list. 

I keep getting knock-backs. How can I handle rejection as a freelance writer?

You’re not having a hard time because you’re starting out. Every freelance writer faces rejection, no matter how long you’ve been at it. Rejection is painful, but it’s (usually) not about you, so don’t take it personally. The publication might not want the article you just pitched because they already have a story just like it in the pipeline (in which case your instincts were great, but the timing was bad). 

The editor might have overlooked your email. The magazine might be facing financial woes. The point is that rejection happens for all sorts of reasons. Don’t be discouraged. With persistence, you will break through.

I’m a ghostwriter.  I started ghostwriting in 2015 as a freelance blogger and ghostwriting contributor. Before that,I was unfamiliar with the term “ghostwriter,” and also wondered “what is ghostwriting?” like many people do tdoay.

In many ways, my knowledge of ghostwriting was limited to references in movies or television shows. I happened to stumble on ghostwriting as an opportunity to make additional income.  I utilized platforms like Upwork or Fiverr to gain experience as a freelance ghostwriter. While building my portfolio as a freelance writer, the idea of writing anonymously for entrepreneurs appealed to me. In the beginning, it was difficult finding work online or social media. 

Why? 

Most people were only familiar with the term ghostwriters within the music industry. With perseverance and consistency, I began to gain more traction and referrals as a ghostwriter. I was determined to make a name for myself as a ghostwriter online. Today, I’ve ghostwritten over 100 books, articles, blogs, and social media posts—it’s part of my freelance brand. In this article, I’ll provide insight on what is ghostwriting and how you can get started.

What is Ghostwriting?

Back in the day, ghostwriting was mostly a publishing term. 

It meant an author wrote a book or article for someone else, without getting any credit. But now, thanks to digital media and self-publishing, ghostwriting has spread across many industries.

These days, it’s used everywhere—marketing, advertising, even academic writing. 

What is ghostwriting? By definition, ghostwriting is when someone creates content for another person or business, like blog posts, social media posts, speeches, presentations, or yes,,books.

The goal? 

To deliver top-notch content that matches the client’s brand and message while they focus on other aspects of running their business. Ghostwriters often work behind the scenes, using their writing skills to bring someone else’s ideas to life.

What is the goal of ghostwriting?

The goal of ghostwriting is to bring someone else’s ideas and vision to life. It requires a deep understanding of the client’s goals, target audience, and writing style. The ghostwriter must be able to seamlessly blend their own writing skills with the client’s voice in order to create content that feels authentic and genuine. It’s not easy to do, which is why ghostwriting is one of the highest-paying freelance skills out there.

How does ghostwriting work?

So, how does the ghostwriting process work? Ghostwriting typically involves a client hiring a ghostwriter to write content on their behalf. The contents can include articles, blog posts, books, speeches, social media posts, op-eds, to name a few. The client sometimes provides the ghostwriter with ideas, outline, or notes for the content they want to be created. Other times, the client and writer brainstorm topics together that would help the client achieve their goals.

The ghostwriter taps into their expertise and writing skills to craft the content while staying true to the client’s vision. This often involves multiple rounds of revisions and feedback from the client until the final product meets their expectations.

Ghostwriters may also conduct research on behalf of their clients in order to ensure accuracy and credibility in the content being produced. They must also maintain strict confidentiality and not reveal any information about their role as a ghostwriter unless given permission by the client.

Why hire ghostwriters? 

There are many reasons a client would hire a freelance ghostwriter, including lack of time, writing skills, or simply needing a fresh perspective on ideas. Ghostwriters can also help busy professionals who want to maintain a strong online presence but struggle with finding the time to create regular blog posts or social media content.

In addition to writing for individuals, ghostwriters may also work for companies and organizations, creating content such as marketing materials, reports, and website copy. They may specialize in certain industries, in the best freelance niches, or topics and use their knowledge and research skills to make the content informative and engaging.

Is ghostwriting illegal?

No, ghostwriting is not illegal. Some also ask, “is ghostwriting ethical?”

 It is a common practice in the writing industry and both parties enter into an agreement regarding ownership and usage of the written content. However, it is important for both parties to have clear communication and understanding of the terms to avoid any legal issues.

Ghostwriting can also be considered ethical as long as the credited author acknowledges the help of the ghostwriter. In fact, many well-known authors and public figures use ghostwriters to help them with their writing projects. Some ghostwriters might reveal that they worked on a project for a client when they weren’t supposed to say anything. It’s common concern for ghostwriting clients and why having contracts will protect both parties.

How do ghostwriters get paid?

Thankfully, ghostwriters usually get paid well for their services. The payment structure and amount varies depending on the project and agreement between the ghostwriter and author. Some ghostwriters charge a flat fee for their work while others may receive a percentage of the book’s profits.

Ghostwriting can be a lucrative career for writers with excellent research and writing skills. It also keeps things interesting, allowing them to work on various topics and projects without being tied down to one specific genre.

However, it is important for ghostwriters to have contracts in place to protect their rights to the written content and ensure they are properly compensated for their work.

When you’re ready, here’s how to get more ghostwriting clients in 2025.

What is the difference between a ghostwriter and copywriter?

Ghostwriters and copywriters might both create written content, but their roles are different. A ghostwriter works behind the scenes, writing things like books, articles, or speeches for someone else, like an author or public figure. 

The twist? 

The ghostwriter doesn’t get the credit, their client does.

Freelance copywriters, on the other hand, focus on creating content that promotes a product or service. Think website copy, marketing emails, social media posts, or ads. For ghostwriters, an NDA prevents them from disclosing clients they have worked with in the past. Thus, creating a barrier with many ghostwriters to authenticate their work.

Here’s a sneak peak if you’re wondering what is a freelance example of copywriting?

Who hires ghostwriters?

Ghostwriters are often hired by individuals who want to publish a book but do not have the time or writing skills to make that happen. This could include high profile leaders, celebrities, , politicians, or anyone who wants to share their story or expertise but doesn’t  have the time to write it themselves. Ghostwriters can also be hired by companies or organizations to create content for their website, blog, or social media platforms.

Here’s how to find freelance writing jobs

Why Freelancers Should Try Ghostwriting

Ghostwriting can be a very lucrative opportunity for you to earn a passive income as a freelancer. Having this writing skill gives you the opportunity to work with clients from various backgrounds. While allowing the ghostwriter to become a subject matter expert.

Ghostwriting is often misunderstood as a simple act of writing under someone else’s name, but it is actually a collaborative process. It can be a lucrative opportunity for freelance writers who are ready to add on new skills and offerings to clients. Partnering with a ghostwriter is a smart idea for leaders, influencers, or first-time authors who are looking for expertise, efficiency, and want to enhance the quality and success of their content.

Ghostwriting is a great opportunity for freelancers to grow professionally and experiment with the various types of ghostwriting services available.

If you’re a freelance or nonfiction writer, you write…a lot. While it’s easy to fall into the routine of getting an assignment or brief and jumping right in, writing is a skill that is refined over years of practice. So even if you’re making a living as a writer, there are still times when you may want to learn how to improve writing skills.

Follow these tips to become a better writer, one word at a time.

7 Tips on How to Improve Your Writing as a Freelancer or Professional Writer

Learning how to become a better writer will take practice but you’ll see the results pay off in dividends from freelance clients and being able to charge a higher freelance rate. (BTW, how do freelancers get paid?)

1. Use Resources

Writers don’t create in a vacuum. Using available resources can help generate ideas, refine the finished product, and improve your efficiency. Doing this can also help you become a better writer as you continually learn and refine your process.

Here are some tools to explore:

  • Grammarly: Catch typos, improve clarity, and make your writing more concise.
  • Hemingway Editor: Highlight difficult-to-read sentences, passive voice, and more.
  • AI Tools: AI LLMs like ChatGPT, Perplexity, and Google Gemini can offer answers to complex questions. But they can also generate outlines and ideas and check for grammatical errors. I have an issue with using passive voice too often in my writing, so I’ll upload the text of the article and ask ChatGPT to identify passive voice, so I can fix it. It can also help with brainstorming and outline creation (I used it to create the outline for this article, in fact!).
  • Coggle: Create mind maps and diagrams to brainstorm and organize ideas.

Each of these resources can be instrumental in sharpening your skills. Some of these are on our top productivity apps for freelancers, too.

2. Take a Course

If you want to dig deeper into how to improve writing skills, consider taking a writing course. Platforms like MasterClass and Skillshare offer lessons from top writers.

For example:

  • MasterClass features lessons from Margaret Atwood, Neil Gaiman, and others.
  • Skillshare has specialized writing tips for freelancers and insights into freelance writing as a craft.

This website’s founder, Diana Kelly Levey, has freelance writing online courses on Teachable that provide lessons on how to get started freelance writing as well as how to write a freelance article.

3. Write for Fun and Self-Reflection

I know that when you write for your job, sometimes writing for fun isn’t the most appealing way to spend your time…but on the other hand, we’re writers, and it’s what we do! As you explore how to improve your writing, it’s important to explore different styles of writing. Whether you work on a novel, short story, poems, journaling prompts or another form of non-work writing, writing for fun can help you sharpen your skills.

Not sure where to start?

You can alsoseek out websites that provide prompts or ask an AI LLM to create a list of prompts. The beauty of this is that you can get as specific or broad as you want. For instance, I just asked Perplexity for the following:

  • Can you create a series of writing prompts that will expand my imagination and writing skills?
  • Please generate a list of 10 self-reflective journaling prompts.
  • Can you suggest prompts that focus on overcoming challenges and setbacks.
  • Create a list of 5 writing prompts that could expand into ideas for a novel (these were actually really good!).

4. Walk away from your writing

This seems counterintuitive if you’re working on being a better writer, but walking away from your writing for a few hours or days can help you see it with new eyes. This is especially important if it’s a project you’ve spent a lot of time with or felt bogged down by. Taking breaks from your work is some of the top pro advice for beginner freelance writers.

When you return to it you’ll be better able to spot errors or rework sections that need some tweaking. It’s one of the secrets of how to improve writing skills.

Learning how to become a stronger writer in the 5 high-paying freelance writing skills will net you a higher income this year.

5. Read Actively

You may have heard the phrase “read like a writer.” Basically, it means reading with an eye for what the writer does with their words and structure. While reading for fun is great (seriously, it’s the best), you can also read different styles of writing and work from different writers to see how they craft their work. This can include reading short fiction and nonfiction, novels, magazine articles and newspaper articles, print and online newsletters, business blogs, and even poetry and lyrics to see what literary and style devices others use. 

When you find something that you really like, you can bookmark it or save it in a designated folder to come back to later when you need some inspiration.Understanding the techniques and devices that make other people’s writing engaging can, in turn, make your writing more engaging as you implement them into your process. 

Knowing how to write better will help you land more work in the types of freelance writing that pays freelancers well.

6. Accept feedback

This may be the hardest one on the list, but accepting and implementing feedback is pretty much a surefire way to improve your writing. But, that said, a cold chill still runs through my body when an editor sends feedback my way. It can be difficult to swallow your pride, especially if it’s a project that you’re close to, but feedback can reveal any shortcomings and help you remedy them.

You can also reach out to other writers if you have an assignment that needs a second set of eyes. I had a writer friend send me some of her writing to look over the other day, and I really enjoyed the chance to help out! 

7. Create an Idea Bank

You know how ideas hit at the strangest times — driving in traffic, doing the dishes, and (of course) in the shower? That’s when it’s important to write them down, so you don’t spend the next day wracking your brain trying to remember the great idea you had right before you went to sleep last night (which I am definitely not doing at this exact second…that’s a lie, I am.)

You can keep your idea bank anywhere and having it written down to refer back to will help you become a better writer. I personally have Google Keep lists for LinkedIn post ideas and freelance article pitches, but people also use Trello, Notion, Google Docs, or a good old fashioned notebook. This is especially helpful when you sit down to write and, well, nothing happens. You can go to your idea bank and pull from there! 

Make it worth it

While all of these ideas can help you improve your writing, they may not all work for you. And let’s face it, we’re all busy, so improving your writing doesn’t have to take up a bunch of time. You can choose one or two activities to focus on and maybe only do it once or twice a week. Other ideas, like incorporating AI tools into your writing can actually help you improve your writing and potentially make you more efficient. You can test out a few and see what works for you!